Impediments to global competition may increase direct costs, make management more difficult, be imposed by governments or other institutions, or consist of resource limitations. Which of the following is most likely to be an impediment to global competition?
- A certain nation has a competitive advantage regarding the cost of producing a product.
- Proprietary technology provides a competitive advantage regarding the quality of a product.
- The product is highly differentiated.
- Product needs vary from country to country.
Answer(s): D
Explanation:
Product needs may differ from country to country because of culture, climate, degree of economic development, income, legal requirements, technical standards, and other factors. This barrier inhibits global procurement and achievement of economies of scale and experience. The height of the barrier depends on the costs of product modifications. Complex segmentation within geographic markets has similar effects.
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