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Free CSCP Exam Braindumps (page: 16)

Page 15 of 180
PDF with 719 Questions

A firm supplies products and services to a wide variety of industries with varying requirements for responsiveness and reliability. Many customers across these industries are not satisfied with the firm’s ability to meet the lead time and on time delivery requirements.
Which of the following tools is most appropriate for the firm to use to improve customer service?

  1. Customer service ratio metrics
  2. Market segmentation
  3. Customer relationship management (CRM)
  4. Supply Chain Operations Reference (SCOR®)

Answer(s): B



A company plans to maximize profitability by charging more for its products at retail locations than on its website.
Which of the following segmentation strategies would best support this plan?

  1. Group
  2. Channel
  3. Regional
  4. Location

Answer(s): B



Which of the following is the most important result when a company implements customer relationship management?

  1. Profits are maximized.
  2. Retention of key customers is increased.
  3. Product options are increased.
  4. Transaction costs are decreased.

Answer(s): B



Maintaining a long-term collaborative relationship with a trading partner requires:

  1. formal and informal communication.
  2. interconnected information systems.
  3. one partner regularly exercising power.
  4. standardized terms of agreement.

Answer(s): A






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