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Free Google Adword Reporting and Analysis Exam Braindumps (page: 25)

Page 24 of 53
PDF with 211 Questions

You are a Google AdWords consultant for a client who sells hair products online. You have configured the conversion tracking code for the consultant's website and you need to get the code to the web designer. Which of the following choices is the most appropriate for getting the code to the web designer?

  1. You can create a guest account in the Google AdWords and send the designer a link to login into Google AdWords, access the conversion tracking, and copy the code.
  2. You can copy and paste the code into an email message and send the code to the designer .
  3. There's no reason for the designer to add the conversion code - it's attached to the Google AdWords ad that your client is running on Google search and the Google Content Network.
  4. You can choose to have Google AdWords send the conversion tracking code to the web designer through the conversion options.

Answer(s): D



Gary is reviewing the traffic sources within Google Analytics reporting, to help him make marketing decisions about his website. Within the traffic sources reporting, what type of information would he find in the direct traffic options?

  1. Direct Traffic reflects visits from people who came directly to Gary's site by typing in a URL .
  2. Direct Traffic reflects visits from people who clicked a bookmark or came directly to Gary's site by typing in a URL.
  3. Direct Traffic reflects visits from people who found Gary's site through Google AdWords or came directly to Gary's site by typing in a URL.
  4. Direct Traffic reflects visits from people who clicked a link from a referrer or came directly to Gary's site by typing in a URL.

Answer(s): B



Frankie is interested in using the Google Website Optimizer on her site. She has configured her site with three different new landing pages and is ready to use the Google Website Optimizer. Considering that Frankie has three landing pages to review, which type of Website Optimizer test should she use?

  1. Multi-variation test
  2. A/B test
  3. Multivariate test
  4. B/A test

Answer(s): B



You are the administrator of the Google Analytics account for your company. As an administrator, you can create additional accounts that do not have the ability to modify the Google Analytics settings. What type of account can you create within Google Analytics that will allow other members of your organization to view your reports but not change the Google Analytics settings?

  1. Read only users
  2. Guest users
  3. View reports only users
  4. Object viewers

Answer(s): C






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