Palo Alto Networks

Free PEGACPDC88V1 Exam Braindumps (page: 7)

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QUESTION: 25

MyCo, a telecom company, uses Pega Customer Decision HubTM to present offers to qualified customers. The business recently decided to send offer messages through the email channel. The Design department has designed an email treatment which includes dynamic placeholders.

As a deaccessioning architect, what do you use in order to test the visualization and the rendering of the email content, including replacing of the placeholders with customer information?

A seed list from the Test email tab
A list of customer email addresses from the Test email tab
Schedule an outbound run with a limited number of customers
Preview section from the email content editor

Answer(s): A

Explanation:

To test the visualization and the rendering of the email content, including replacing of the placeholders with customer information, you use a seed list from the Test email tab. A seed list is a predefined set of customers that you can use to test your email treatments before sending them to your target audience. You can select one or more customers from the seed list and send them a test email with your treatment. You can then verify how the email looks in their inbox and how the placeholders are replaced with their actual values. Verified

Reference:

[Pega Academy - Decisioning Consultant - Testing email treatments]

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QUESTION: 26

MyCo, a telecom company, wants to introduce a new group of offers called Tablets for all customers. As a decisioning architect, which two valid actions do you create? (Choose Two)

Tablet serial number
Netflix subscription for 12 months
Tablet operating system
5% discount on the price

Answer(s): B,D

Explanation:

To introduce a new group of offers called Tablets for all customers, you need to create valid actions that represent propositions that you want to present to your customers. In this case, two valid actions are Netflix subscription for 12 months and 5% discount on the price. These are examples of benefits or incentives that can attract customers to buy tablets from MyCo. Tablet serial number and tablet operating system are not valid actions because they are not propositions that can be offered to customers; they are attributes or features of the tablets themselves. Verified

Reference:

Pega Academy - Decisioning Consultant - Creating actions and treatments

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QUESTION: 27

DRAG DROP (Drag and Drop is not supported)
U+ Bank has decided to use the Pega Customer Decision Hub, M to recommend more relevant banner ads to its customers when they visit the personal portal. Select each placement type on the left and drag it to the correct requirement on the right.

See Explanation section for answer.

Answer(s): A

Explanation:

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QUESTION: 28

MyCo, a mobile company, uses Pega Customer Decision HubTM to display offers to customers on its website. The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer. The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning architect, what do you configure to select the best offer from both groups based on customer behavior?

Enable a business value in the prioritization formula.
Create an adaptive model rule at the Issue-level.
Ensure that the propensity is enabled in Arbitration tab.
Create a prioritization decision strategy at the Group-level.

Answer(s): C

Explanation:

To select the best offer from both groups based on customer behavior, you need to ensure that the propensity is enabled in Arbitration tab. Propensity is a measure of how likely a customer is to accept an offer, based on their past behavior and profile. By enabling propensity in Arbitration tab, you can compare the propensities of different offers across groups and select the one with the highest propensity as the next best action. Verified

Reference:

Pega Academy - Decisioning Consultant - Arbitrating actions

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