QUESTION: 77

A customer wants to automate a series of three emails as part of a Membership renewal drip campaign.

* Email #1 will be sent one month prior to the member's renewal date
* Email #2 will be sent one week prior to the member's renewal date
* Email #3 will be sent on the member's renewal date
* A master audience is updated in real time via the API

Which steps should be included in the customer's automation?

Import activity -> Three filter activities -> Three send definitions to the filtered audiences
Three send definitions to the master data extension
Import activity -> Three send definitions to the master data extension
Three filter activities -> Three send definitions to the filtered audiences

Answer(s): D

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QUESTION: 78

In online retail customer needs daily promotional email content to generate with minimal time spent on creation. Their service contract includes building a custom dynamic template for this purpose. The customer has communicated the following:

* The email content will highlight new inventory each day.
* A small team will run both their digital marketing operations and their email program.
* A user needs to build, test, and send a daily email in less than an hour.
* Images for the emails will be hosted on their website CMS.

Which question is relevant to identify strategies for designing the custom template for the customer's daily promotional email? Choose 3 answers

Will image URLs be available publicly?
How often will the layout of the content in a content area change?
What is the maximum file size of the images being used?
How often will email content be image-only with text overlaying images?
What from name will be used for these emails?

Answer(s): A,B,C

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QUESTION: 79

A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
Which three components should the customer's solution include?