Free MCE-Dev-201 Exam Braindumps
Salesforce Certified Marketing Cloud Engagement Developer Questions 96–100 (page: 21)

Updated On: 18-Sep-2026

When appending data to links via Web Analytics Connector, which parameter should be used to track subscriber behavior?

  1. Email Address
  2. Contact Key
  3. Subscriber Key
  4. Subscriber ID

Answer(s): C

Explanation:

The SubscriberKey is the appropriate parameter to use when appending data to links via the Web Analytics Connector. This parameter uniquely identifies subscribers across all sends and ensures accurate tracking of subscriber behavior.
Subscriber Key: A unique identifier for a subscriber that remains consistent across all data extensions and sends.
: Salesforce Web Analytics Connector



NTO uses an external CRM which only exports encrypted files. NTO's marketing manager team wants to use some of the subscriber data found in the CRM for future marketing sends.
Which three actions should be included in an automation given these requirements? Choose 3

  1. Import definition to the necessary data extension
  2. File transfer activity to the Import directory for decryption
  3. File drop to the SFTP Root directory
  4. File drop to the SFTP Import directory
  5. File transfer activity to the Safehouse for decryption

Answer(s): A,D,E

Explanation:

To automate the process of importing encrypted files from an external CRM, the following actions should be included:
File drop to the SFTP Import directory: Place the encrypted files in the SFTP Import directory to trigger the automation.
File transfer activity to the Safehouse for decryption: Move the encrypted files to the Safehouse for decryption, ensuring the data is securely handled.
Import definition to the necessary data extension: After decryption, import the data into the relevant Data Extension for use in marketing sends.
:
Salesforce File Drop Automations
Salesforce File Transfer Activity
Salesforce Import Activity



NTO wants to trigger a receipt email via the SOAP API whenever a customer makes a purchase. Their developer wrote the call using the TriggerSendDefinition object and the Create method, but noemails have been sent during his initial testing.
Which object and method should the developer use?

  1. TriggerSend object and Update method
  2. TriggerSend object and Create method
  3. TriggerSendDefinition object and Execute method
  4. TriggerSendDefinitionobject and Update method

Answer(s): B



NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud.
Which feature could they use topersonalize emails from an external data source?

  1. External Objects
  2. Tokenized Sending
  3. Salesforce Shield
  4. Single Sign-On

Answer(s): B



What can be created in Attribute Groups within Contact Builder? Choose 2.

  1. Data Extensions
  2. Relationships
  3. Populations
  4. Attribute Groups

Answer(s): A,B



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