QUESTION: 9

Which of the following statements describe merge rule functionality?
Note: There are 2 correct answers to this question.

In the Unified Customer Profile, you can decide if more than one value is saved for an attribute.
Merge Rules can be applied to non-identifier fields.
If a data conflict occurs, you can decide if a new Customer Profile is created or the event data is discarded.
Merge Rules can only be used with Unified Customer Profile type.

Answer(s): A,C

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QUESTION: 10

The search API for a single customer record does not show any segments tied to the profile but you can see the segments in the customer dashboard.
What could be the reason for this?

Permissions for the API authorization keys are not set up correctly.
Segment fields are not part of the processing purpose for the record.
The query API is not using the Unified Profile view ld.
Segment data is never returned by the query API.

Answer(s): A

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QUESTION: 11

You are transforming action dat

What can happen if the action schema field does not contain a value, or contains a value that does not appear in the string-to-string mapping table?
Note: There are 3 correct answers to this question.
The field is used as is.
The field receives a default value.
The entire action is discarded.
The action is processed without this field.
The field receives a null value.

Answer(s): A,B,E

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