According to the article "Crafting and Executing Strategy" by Thompson, Strickland and gamble, which of the following are NOT identified as one of the generic competitive strategies that can be used to give a company a competitive advantage?
- MonopoIy provider
- Broad differentiation
- Low cost provider
- Best Cost Provider
Answer(s): A
Explanation:
According to the article "Crafting and Executing Strategy" by Thompson, Strickland and gamble, monopoly provider is not one of the 5 generic competitive strategies that can be used to give a company a competitive advantage. Here are the 5 that were identified
1. Low-cost provider
2. Broad differentiation
3. Best Cost Provider
4. Focused Low-Cost Provider
5. Focused Differentiation
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