Free L4M5 Exam Braindumps
Commercial Negotiation Questions 56–60 (page: 13)

Updated On: 10-Feb-2026

How can having a best alternative to a negotiated agreement (BATNA) support the buyer in a negotiation? Select THREE options that apply.

  1. It helps to be more assertive in a negotiation
  2. It reduces the likelihood of accepting a poor agreement
  3. It guarantees a win-win outcome
  4. It produces an unacceptable outcome
  5. It extends the length of the negotiation period
  6. It helps to identify the point at which the buyer should walk away

Answer(s): A,B,F

Explanation:

Having a BATNA:

Increases assertiveness (A): Knowing the fallback position empowers the buyer to negotiate more confidently.
Reduces the chance of a poor agreement (B): A BATNA ensures the buyer does not feel pressured to accept suboptimal terms.
Identifies walk-away points (F): It sets a clear boundary, allowing the buyer to exit negotiations if terms don't meet minimum requirements.
These align with CIPS's guidance on using BATNA to strengthen negotiation strategies.



Which of the following two are recognized strategies to achieve a win-lose outcome?

Making the other party lower its resistance point
Making the other party think this settlement is the best it can achieve Employ empathy to gain mutual understanding
Using compromise and creativity tactics

  1. 1 and 2 only
  2. 3 and 4 only
  3. 1 and 3 only
  4. 2 and 4 only

Answer(s): A

Explanation:

In a win-lose outcome, tactics often involve lowering the other party's resistance point (1) and convincing them that the offer is the best possible (2). These strategies are designed to maximize advantage for one party at the expense of the other, fitting with CIPS's win-lose negotiation techniques.



Which of the following are examples of variable costs?

Building and site rent
Annual insurance premium
Raw materials expenditure
Delivery costs for materials

  1. 1 and 3
  2. 2 and 3
  3. 1 and 4
  4. 3 and 4

Answer(s): D

Explanation:

Raw materials expenditure (3) and delivery costs for materials (4) are variable costs as they fluctuate with production levels. Variable costs vary directly with the volume of production, unlike fixed costs such as rent or insurance, in line with CIPS's classifications of cost types in procurement.



Which of the following are tools that help procurement visualise cost breakdowns of products and services purchased from supplier?
1. Spend candlesticks
2. Spend tree
3. Aggregate expenditure model
4. Spend waterfall

  1. 2 and 4 only
  2. 3 and 4 only
  3. 1 and 2 only
  4. 1 and 3 only

Answer(s): A

Explanation:

Understanding where and with whom your supplier spends their money, or understanding the 'cost breakdowns' or 'price build-up' of the goods and services you purchase from the supplier, will help you know where and when they can offer price concessions.
Cost information can be expressed with more impact through graphs that can be created using Excel and PowerPoint or other softwares. There are two commonly used models known as 'spend waterfall'
and 'spend tree'. Spend waterfall shows the build-up of costs, while the spend tree shows all the spends that an organisation makes.
There is no graph known as 'spend candlesticks'. Candlestick chart is a style of financial chart used to describe price movements of a security, derivative, or currency. The aggregate expenditure model is a method of calculating GDP. The aggregate expenditure model focuses on the relationships between production (GDP) and planned spending: GDP = planned spending = consumption + investment + government purchases + net exports.



Premium pricing strategies used by suppliers are characterised by which of the following? Select

TWO that apply.

  1. Products are charged at a price based on supplier's reputation
  2. This strategy is often used when supplier attempts to enter new market
  3. Price is based on cost structures
  4. Typically found in the early part of the product life cycle
  5. Premium price is determined by variable costs only

Answer(s): A,D

Explanation:

There are several pricing strategies used by suppliers:
Cost-plus pricing ­ Total variable + Fixed cost + profit Premium pricing ­ based on branding. Supplier determines to charge a very high price, not connected with cost structures, usually based on its reputation and/or the perception that the product/service is of a superior quality. This strategy typically found in the early part of the product life cycle/when demand exceeds supply.
Penetration pricing - Supplier attempts to enter a new market or extend its share in an established one. It is characterised by price reductions to increase volume, followed by steady price increases; may even be loss leading at start (no profit made)
Marginal cost pricing ­ covers only variable cost
Market pricing ­ suppliers prices in line with what the market is willing to pay



Viewing page 13 of 56
Viewing questions 61 - 65 out of 275 questions


Post your Comments and Discuss CIPS L4M5 exam prep with other Community members:

AI Tutor AI Tutor 👋 I’m here to help!