QUESTION: 105

Blynn is reviewing her Google AdWords account and notices that her ad has received a considerable amount of clicks. Upon further review, Blynn realizes that on some days the amount of clicks were considerably more than what her daily budget has allowed. What is the most likely reason why this is happening?

Google will adjust the daily budget as needed based on the quality score of the ad.
Blynn is using cost-per-million (CPM) bidding, not cost per click bidding.
Blynn hasn't set, but hasn't approved, her daily budget for ads.
Google may deliver more clicks than what Blynn's budget called for to make up for other days within the same billing period in which the daily budget was not reached.

Answer(s): D

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QUESTION: 106

Sam is working with Google AdWords for his customer. He's read about the account tree but he can't seem to find it when he signs into Google AdWords. How can Sam see the account tree?

Click Google AdWords accounts, account tree.
The account tree only appears when you have two or more campaigns.
Click Google AdWords accounts, client, campaigns and then the account tree is displayed.
Click Google AdWords accounts, home, campaigns and then the account tree is displayed.

Answer(s): B

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QUESTION: 107

Beth has created an ad for her business that sells postcards for bulk mailing. Beth has created the keyword phrases Bulk Mailing Postcards, bulk mailing postcards, and bulk mailing post-cards.
Which one of the following statements best identifies the problems with Beth's keyword phrase?

Beth doesn't need to capitalize the keywords or add hyphens to the keyword post-cards as Google AdWords sees these all as the same phrase.
There's nothing wrong with these phrases as it addresses three different types of searches.
Beth doesn't need to have all three phrases as keywords as the three phrases are all the same to Google AdWords.
Beth doesn't need to capitalize the keywords phrases as Google AdWords isn't case sensitive. The hyphen in post-cards however is a different keyword than postcards in the first keyword phrase.

Answer(s): D

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QUESTION: 108

Your client has asked you to create an advertisement that includes video of their product being used. Google AdWords does support rich media ads but they recommend that you target sites or categories that your audience will find interesting and relevant. What is the Google AdWords recommended number of minimum sites for rich media ad formats if you're using managed placements for your ads?

10
1
100
1,000

Answer(s): A

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Free Google Adword Advertising Fundamentals Exam Braindumps (page: 27)

QUESTION: 105

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QUESTION: 107

QUESTION: 108