Google Google Adword Advertising Fundamentals Exam Prep
Google AdWords Fundamentals (Page 5 )

• Accept: Acknowledge the risk and take no additional action.
• Transfer: Shift the risk or financial impact to another party, such as through insurance or a contract.
• Mitigate: Reduce the likelihood or impact using controls, such as firewalls, training, or backups.
• Avoid: Eliminate the activity that creates the risk.

• API tool matcher: runs a deterministic normalization command after the API tool returns.
• Write/Edit matcher: checks whether the target path begins with src/api/ and runs the linter.

json 
{ 
  "hooks": { 
    "PostToolUse": [ 
      { 
        "matcher": "api_tool", 
        "hooks": [ 
          { "type": "command", "command": "normalize-to-snake-case" } 
        ] 
      }, 
      { 
        "matcher": "Write|Edit", 
        "hooks": [ 
          { "type": "command", "command": "lint-if-under-src-api" } 
        ] 
      } 
    ] 
  } 
}

• Unrestricted data mining: Data mining is not automatically a privacy violation. It becomes an issue when personal data is collected or used improperly.
• Identity theft: This is a possible consequence of inadequate privacy protection, but it is not the central focus of privacy regulations.
• Human rights protection: Privacy can be considered a human right, but this option is broader than the specific regulatory focus.
• Identifiable personal data: Regulations such as HIPAA focus directly on controlling the collection, use, disclosure, and protection of personal information.

• Internal hostnames and subdomains
• Network structure and naming conventions
• Servers and services
• Relationships between systems

• Determining ISP-assigned address space: Usually involves external registration and DNS information, not internal host discovery.
• Bypassing DNS sinkholing: Would require evidence that malicious DNS requests avoided redirection.
• Initial access: DNS queries alone do not show that the attacker gained access.
• Exfiltrating data: DNS tunneling can do this, but the snippet would typically show encoded or unusually long DNS queries.

• Prevention costs: Avoiding defects, such as staff training and improved product design. The company has invested in these.
• Appraisal costs: Detecting defects before products reach customers, such as inspection and testing. The planned batch sampling has not been implemented.
• Internal failure costs: Correcting defects found before delivery.
• External failure costs: Dealing with defects after delivery, such as refunds, replacements, complaints and lost sales.

• Verifies the sender’s identity using their private key.
• Confirms the transaction was not altered after signing.
• Provides evidence that the signer approved or originated the transaction.

• Digital certificates: Bind an identity to a public key, but do not themselves prove that a specific transaction was signed.
• Encrypted passwords: Protect confidentiality or authentication, but generally do not provide transaction-level nonrepudiation.
• One-time passwords: Authenticate a user for a session or transaction, but usually do not provide durable proof of who authorized the electronic record.

• IaaS: você gerencia a VM e o sistema operacional.
• PaaS: o Azure gerencia a infraestrutura; você se concentra no aplicativo.

• Sets a high initial price for a new product.
• Targets customers willing to pay more, often called early adopters.
• Gradually reduces the price to attract more price-sensitive customers as the product becomes less novel and competition increases.

• Penetration pricing: starts with a low price to gain market share quickly.
• Premium pricing: maintains a high price to communicate superior quality or status; it does not necessarily involve later price reductions.
• Loss leader pricing: sells one product at a very low price, sometimes below cost, to attract customers who may buy other products.

• Un AG puede tener réplicas en Windows y Linux desde SQL Server 2017; por tanto, una réplica Windows y otra Linux es posible.
• Sin embargo, las réplicas de un AG deben utilizar normalmente la misma versión principal de SQL Server. Una instancia SQL Server 2017 no puede tener directamente una réplica secundaria SQL Server 2019 como configuración normal y permanente.
• En tu escenario, SQL Server 2017 en Windows y SQL Server 2019 en Linux no se pueden añadir directamente como réplicas equivalentes de AG1. Primero habría que realizar un proceso de actualización/migración compatible, por ejemplo mediante una actualización gradual o una tecnología de migración como log shipping o distributed availability groups, según el diseño.

• Tipo de clúster y mecanismo de quorum.
• Failover normalmente manual en configuraciones multiplataforma.
• Edición y características compatibles.
• Configuración de endpoints y permisos.
• Limitaciones específicas de SQL Server en Linux.

• Dataset file: Use Import mode. Excel files are imported into Power BI, and the two Sales tables can be combined with Power Query.
• Report file: Use a live connection to the published dataset. This keeps the report separate from the dataset and avoids importing the data again.

• Report file: DirectQuery/live connection
• Dataset file: Import

• QuickVisualize is used to create and render a Power BI report from a DataFrame.
• The typical pattern is:

python 
PBI_visualize = QuickVisualize( 
    get_dataset_config(df), 
    auth=device_auth 
) 


PBI_visualize

• get_dataset_config(df) prepares the dataset configuration.
• auth=device_auth supplies authentication for the Power BI connection.
• Evaluating PBI_visualize renders the report in the notebook.

• Box 1: No
• Box 2: Yes
• Box 3: Yes

• Response and resolution times
• Availability or uptime
• Performance targets
• Support obligations
• Penalties for failing to meet commitments

• SOW (Statement of Work): Describes the work, deliverables, scope, and tasks.
• MOA (Memorandum of Agreement): Documents a formal agreement about roles or responsibilities.
• MOU (Memorandum of Understanding): Records a general mutual understanding, often without detailed service metrics.

• C. Case after-insert trigger that publishes a Platform Event

• D. Custom Apex controller that publishes a Platform Event

• A. Trigger with a callout: Salesforce triggers should not make direct synchronous callouts, and this tightly couples transaction processing to the external system.
• B. Workflow Rule with Outbound Message: This can react to record changes, but it cannot reliably capture a user clicking a menu item. It also does not provide the same flexible event-driven model as Platform Events.

spl 
error AND host=WWW3 
status=404 OR status=500 
NOT source=access.log

• Quotation marks are used for exact phrases or values containing spaces.
• Parentheses group parts of a Boolean expression, but they are not required for every Boolean search.

• Help the team identify the root causes of delays.
• Empower the team to improve its workflow and practices.
• Facilitate removal of impediments.
• Avoid directing the team toward a solution without its involvement.
• Protect quality and sustainable delivery rather than simply accelerating everything.

• A: An impediment log may help, but merely recording problems does not empower the team to solve them.
• B: Directing the team to solutions conflicts with self-management.
• C: Adding impediments to the product backlog may incorrectly treat internal obstacles as product features and delays their resolution.

• Scale out during the hours when customer traffic is high.
• Scale in during low-demand periods, reducing instance-hours and cost.
• Use scaling policies based on metrics such as CPU utilization or request count.

• Multiple Availability Zones: Improves availability and fault tolerance, but does not automatically reduce cost.
• Placement group: Helps with specialized performance or low-latency requirements, not cost optimization.
• Private subnets: Improve network security, but do not automatically adjust capacity or reduce EC2 usage costs.

• The table is large.
• Queries frequently filter or join on particular columns.
• The table’s natural data order does not support good micro-partition pruning.
• Clustering improves performance enough to justify its maintenance cost.

• B. Versioned configuration files — Infrastructure is defined in machine-readable files and tracked in version control, allowing repeatable provisioning and change history.
• D. Docker files — Assuming “Doctor files” is a typo for Dockerfiles, a Dockerfile declaratively defines how to build a container image and is commonly considered infrastructure/configuration as code.

• A. Cloned virtual machine images — These are prebuilt infrastructure artifacts, but cloning an image is not itself a code-based infrastructure definition.
• C. Change management database records — A CMDB records information about infrastructure; it does not define or provision that infrastructure.

• Security controls
• Processes and procedures
• Compliance evidence
• Performance against contractual requirements

• Service-level agreement (SLA): Defines expected service performance, such as uptime and response times.
• Memorandum of agreement (MOA): Documents a general agreement between parties, but does not necessarily provide audit rights.
• Supply chain analysis: Identifies risks across suppliers and dependencies, but is not a contractual mechanism for reviewing vendor controls.

DAX 
Sales % of Total = 
DIVIDE( 
    [Total Sales], 
    CALCULATE( 
        [Total Sales], 
        ALLSELECTED(Products) 
    ) 
)

DAX 
Total Sales = 
SUM(Sales[SalesAmount])

Why ALLSELECTED is required

• The numerator, [Total Sales], is evaluated for the current product.
• ALLSELECTED(Products) removes the current product’s visual filter when calculating the denominator.
• It preserves filters applied at the report, page, or slicer level.

Why not ALL(Products)?

DAX 
CALCULATE([Total Sales], ALL(Products))

• Constrained VMs: VMs whose workloads are experiencing resource pressure, such as insufficient CPU or memory. They may need additional resources or optimization.
• Overprovisioned VMs: VMs allocated more CPU, memory, or storage than their workloads require. Their resources may be reclaimed or reduced.

• Underprovisioned VMs: This is not the predefined view identified for this report question.
• Zombie VMs: These are typically inactive or unused VMs and are useful for cleanup, but they are not the two views specifically intended here to identify inefficient resource allocation.

• Group1 — security-enabled: Eligible.
• Group2 — mail-enabled and security-enabled: Eligible because it is still a security group.
• Group3 — Microsoft 365 group: Not eligible for group-based licensing.
• Group4 — Microsoft 365 group, not security-enabled: Not eligible.

• 2018-12-31 — the date
• 08:59 — the time

• Changing the original column to Date may fail because it still contains the text at and a time.
• Extracting the last 11 characters does not isolate the date.
• Extracting the first 11 characters gets the date plus a space, but the option does not specify changing the result to the Date type.

• Architects design overall Splunk infrastructure and data strategy.
• Administrators manage configuration, access, and system operations.
• Knowledge Managers create and maintain knowledge objects such as data models, field extractions, and event types. They may support pivots, but they are not the primary users of them.

• Unsafe images: Requires image/content moderation before the image is processed.
• Hidden instructions embedded in images: These are indirect prompt injections contained in untrusted image content or extracted text, not necessarily in the user’s typed prompt.

• A is correct: It establishes the revised dates and identifies the effect on the critical path.
• B is premature: Stakeholders should be informed after the impact has been assessed and the updated schedule is understood.
• C is not automatically appropriate: Fast-tracking may introduce additional risk and should be considered only after analyzing schedule options.
• D is premature: Adding resources may not resolve a dependency and could increase costs without addressing the actual constraint.

• Installing software
• Applying configuration changes
• Calling PowerShell scripts
• Running setup or customization commands

cmd 
powershell.exe -ExecutionPolicy Bypass -File C:\Scripts\ConfigureVM.ps1

• GPO logon script: Runs only when a user logs on and depends on domain/GPO processing.
• GPO startup script: Runs during startup, but requires the VM to be domain joined and receives the applicable GPO.
• Place scripts in a VHD: Merely makes the scripts available; it does not automatically execute them.

• User1 (user1@contoso.com) — This is an external guest in the Fabrikam tenant. Assuming the guest uses email one-time passcode authentication, Azure AD emails a passcode to user1@contoso.com.
• User2 (user2@outlook.com) — An Outlook.com address can authenticate with a Microsoft account, so Azure AD uses that account’s authentication rather than sending an email OTP. The fact that User2 has never accessed Fabrikam resources does not by itself trigger OTP.
• User3 (user3@fabrikam.com) — This is an internal Fabrikam user, so the user signs in with the organization’s normal credentials and does not receive a guest OTP.

• Marketing users: Dynamic Forms can show all fields.
• Support users: Field visibility rules can display only the Support preference fields on the record page.
• Reporting: Both profiles can still report on all fields because Dynamic Forms controls page visibility, not the underlying field access.

• A — Two record types and page layouts: Page layouts can control field placement and editability, but they are less flexible for conditional field visibility and would not be the best fit here.
• C — Muting permission set: Permission-set muting is used with permission-set groups; it does not conditionally hide fields on a page.
• D — Field-Level Security: FLS would remove field visibility at the security level. If fields are hidden by FLS, users generally cannot report on or access those fields, conflicting with the requirement that both users report on all data.

• Complete MFA, or
• Securely change their password

• Identity Protection: evaluates user and sign-in risk and can trigger remediation.
• Privileged Identity Management (PIM): manages temporary, just-in-time access to privileged roles; it does not automatically require password changes for risky sign-ins.

• Penetration test: Tests for exploitable vulnerabilities; it does not provide a broad opinion on whether security controls operate effectively.
• Annual self-assessment: Not independent, so it provides less assurance.
• Allow each client the right to audit: Inefficient because every customer may conduct a separate audit, creating duplicated effort and disruption.

• Existing expected ROI: 15%
• New project ROI: 14%
• Cost of capital: 12%

• Project return = 14%
• Cost of capital = 12%
• It earns 2% more than the cost of capital, so it should increase shareholder value.

• Crowd-sourced evaluation: Requires recruiting and managing many evaluators.
• Human-worker evaluation: Provides human judgment but requires coordination, labeling instructions, and quality control.
• RLHF: Is a training and alignment process, not simply a low-overhead model comparison method.
• Automatic model evaluation: Quickly evaluates outputs using predefined toxicity or quality metrics with minimal manual effort.

• The connected switch
• The switch’s port/interface
• Device and port descriptions
• Sometimes VLAN or management information

• IKE: Establishes security associations for IPsec VPNs.
• VLAN: Defines logical network segmentation; it does not identify a physical switch port.
• netstat: Displays local network connections and statistics, not the upstream switch and port.

• Behavioral and anomaly detection
• Threat intelligence integration
• User and entity behavior analytics
• Automated response actions, often through SOAR integration

• Virus signatures: Associated primarily with antivirus or endpoint protection.
• Security agent deployment: Usually an endpoint-management or EDR function.
• Vulnerability scanning: Typically performed by vulnerability-management tools, though a SIEM may integrate their results.

• Disable default accounts: Default or unused accounts may have known usernames or predictable settings, making them targets. They should be disabled, removed, or securely configured.
• Remove unnecessary services: Every running service creates potential vulnerabilities. Removing services the server does not need reduces exploitable entry points.

• Add the server to the asset inventory: Important for asset management, but not a hardening step.
• Document default passwords: Default passwords should be changed or eliminated—not documented for continued use.
• Send server logs to the SIEM: Valuable for monitoring and detection, but generally performed as part of logging/monitoring configuration.
• Join the server to the corporate domain: May be necessary operationally, but does not itself harden the server.

• COE: Identifies the Center of Excellence, such as Payroll or Benefits.
• Topic Detail: Classifies the HR service within its COE; it does not identify the catalog item.
• Template: Supplies default values or case configuration.
• Record Producer: Represents the catalog item that employees use to submit the request and create the case.

1. Initiation

1. Planning

1. Execution

1. Monitoring and controlling

1. Closing

• JobTitle: User1 and User3 only
• UsageLocation: User1, User2, and User3

• For a user whose source of authority is Windows Server Active Directory, attributes such as JobTitle are synchronized to Microsoft Entra ID. You must change them in on-premises AD; editing them in Entra ID is not allowed or will be overwritten.
• UsageLocation is a cloud-managed attribute used mainly for licensing and service availability. It can be set or changed in Microsoft Entra ID, including for synchronized users.

• SAS (Serial Attached SCSI):

• SSD (solid-state drive):

• Accept: Acknowledges the risk without taking additional action.
• Transfer: Shifts the risk or financial impact to another party, such as an insurer.
• Mitigate: Reduces the likelihood or impact through controls like patching, MFA, or segmentation.
• Avoid: Eliminates the activity that creates the risk.

• Containment policy: controls permitted communication during containment.
• Detection/response configuration: determines when containment is initiated.

1. CALCULATE
2. AND
3. FILTER

DAX 
Transaction Category = 
CALCULATE( 
    MAX('Transaction Size'[Size]), 
    FILTER( 
        'Transaction Size', 
        AND( 
            Sales[Sales Amount] >= 'Transaction Size'[Minimum], 
            Sales[Sales Amount] <= 'Transaction Size'[Maximum] 
        ) 
    ) 
)

• FILTER examines the rows in the Transaction Size table.
• AND ensures the sales amount falls between the category’s minimum and maximum values.
• CALCULATE evaluates the result in the modified filter context and returns the matching category.