QUESTION: 121

Ben has installed conversion tracking for his website. Google recommends that Ben use the
Google Site Stats text block; so users on his site may accept or not accept, the conversion
tracking code. Where should Ben place the Google Site Stats text block on his site?

The Google Site Stats should be placed on a corner of Ben's sales page on his website.
The Google Site Stats should be placed on a corner of Ben's landing page for Google AdWords traffic on his website.
The Google Site Stats should be placed in the header information for each page on Ben's website.
The Google Site Stats should be placed on a corner of Ben's confirmation page on his website.

Answer(s): D

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QUESTION: 122

You are a consultant for the HKU Company and you're helping them brand their online presence. You've worked with the company to create a video ad about their products. You've recommended that they participate in the Google Network. Beth, your client, asks how the placement tool, which you've recommended, will help them with their branding. What is a placement tool and how will it help the HKU Company?

The placement tool will help the HKU Company determine which partners in the Google
Network don't accept non-text ads and filter out these partners from their placement choices.
The placement tool will automate the placement of the video ad throughout the Google Network.
The placement tool allows to edit the ads offline, make changes, propose changes, and add comments before the changes are uploaded and placed into the Google Network.
The placement tool allows to choose where the video ads will be placed on the partner's websites.

Answer(s): A

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QUESTION: 123

Jeff runs a dry cleaning business in his city. He'd like to use customized location targeting for his business, so he's hired you to help him create an ad with customized location targeting. You tell Jeff that he has three choices, when it comes to customized location targeting in Google AdWords.
Which of the following is not a valid choice for the customized location targeting?

Entering a physical address
Selecting a point on the map
Using a multi-point targeting approach
Using a triangulation approach based on a phone number

Answer(s): D

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QUESTION: 124

Oliver is managing the Google AdWords account for his company. He has created a daily budget of $20 for a CPC campaign. Oliver discovers that Google may allow up to 20 percent more clicks than his daily budget allows. Based on this information, what is the most Oliver could pay in a 30day billing cycle?

$600
$20
$720
It depends on the number of clicks on his ad

Answer(s): A

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Free Google Adword Search Advertising Advanced Exam Braindumps (page: 31)

QUESTION: 121

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QUESTION: 123

QUESTION: 124