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Free Google Adword Search Advertising Advanced Exam Braindumps (page: 4)

Page 4 of 59
PDF with 235 Questions

You are investigating Google AdWords double-serving policy for a client. You learn that Google AdWords doesn't allow multiple ads from the same client, based on duplicate keywords. You also learn that individuals advertising for themselves, or for their own businesses, may only have a single AdWords account. Does Google have any exceptions for the number of AdWords account a person can manage?

  1. Yes, if you have two or more products to sell from the same domain, you can manage one Google AdWords account for each product.
  2. Yes, if you use a My Client Center account, you may have multiple accounts.
  3. No. All Google AdWords participants can have just one Google AdWords account.
  4. Yes, if you have two or more landing sites on different domains, you can manage one Google
    AdWords account for each domain.

Answer(s): B



Charlie sells merchandise online for movie products. His new line of products that he wants to advertise is related to Iron Man. Charlie would like to create an embedded match keyword targeting ad for his Iron Man products, without his ad showing up for the exact match of the movie Iron Man. Which one of the following would allow Charlie's ads to appear for Iron Man Cards and
Iron Man Collectibles, but not for the exact match of Iron Man?

  1. ("Iron Man")
  2. {Iron Man}
  3. +["Iron Man"]
  4. -[Iron Man]

Answer(s): D



You are managing an AdWords campaign for your organization. You have two assistants who work with you to manage several ads through the Google AdWords Editor. You'd like to leave comments to items in the AdWords Editor to help communicate changes, inform your assistants, and allow them to respond to your queries. What's the correct path to leave a comment on an item in Google AdWords Editor?

  1. You can't leave comments directly on items in Google AdWords Editor. You can attach items, such as .txt or .doc items to leave notes.
  2. You can add comments to items in Google AdWords Editor. Select the item in Google AdWords Editor and click Add Comment at the bottom of the tab.
  3. You can't leave comments directly on items in Google AdWords Editor. You can use a Notepad document (or any document in .txt format) and attach it to items.
  4. You can add comments to items in Google AdWords Editor. Select the item in Google AdWords
    Editor and click Insert Comment from the Extras column.

Answer(s): B



You are a Google AdWords professional explaining how your client should create a budget for their Google AdWords campaign. The client is confused how Google AdWords determines the lowest possible value for the highest position of the ad. You explain that Google AdWords uses a combination of the Quality Score and the CPC bid. The customer still isn't satisfied and wants a more in-depth explanation. Which of the following is the best description how Google AdWords determines ad ranks in search pages?

  1. Google AdWords will divide the Ad Rank of the ad showing above you by your Quality Score, then round off to the nearest cent.
  2. Google AdWords will divide the Ad Rank of the average bid of all ads competing you’re your keywords by your Quality Score, then round off to the nearest cent.
  3. Google AdWords will divide the Ad Rank of the ad showing beneath you by your Quality Score, then round off to the nearest cent.
  4. Google AdWords considers whoever bids the highest for a keyword and then that person moves to the top of the order.

Answer(s): C






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