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Certified Information Privacy Professional/Europe (CIPP/E) Questions 86–90 (page: 19)

Updated On: 12-Sep-2026

Under what circumstances might the “soft opt-in” rule apply in relation to direct marketing?

  1. When an individual has not consented to the marketing.
  2. When an individual’s details are obtained from their inquiries about buying a product.
  3. Where an individual’s details have been obtained from a bought-in marketing list.
  4. Where an individual is given the ability to unsubscribe from marketing emails sent to him.

Answer(s): B



What should a controller do after a data subject opts out of a direct marketing activity?

  1. Without exception, securely delete all personal data relating to the data subject.
  2. Without undue delay, provide information to the data subject on the action that will be taken.
  3. Refrain from processing personal data relating to the data subject for the relevant type of communication.
  4. Take reasonable steps to inform third-party recipients that the data subject’s personal data should be deleted and no longer processed.

Answer(s): C


Reference:

https://gdpr-info.eu/art-21-gdpr/



How is the GDPR’s position on consent MOST likely to affect future app design and implementation?

  1. App developers will expand the amount of data necessary to collect for an app’s functionality.
  2. Users will be given granular types of consent for particular types of processing.
  3. App developers’ responsibilities as data controllers will increase.
  4. Users will see fewer advertisements when using apps.

Answer(s): B


Reference:

https://gdpr-info.eu/art-4-gdpr/



A mobile device application that uses cookies will be subject to the consent requirement of which of the following?

  1. The ePrivacy Directive
  2. The E-Commerce Directive
  3. The Data Retention Directive
  4. The EU Cybersecurity Directive

Answer(s): A


Reference:

https://www.privacyshield.gov/article?id=Cookie-Guidance-for-Business



What term BEST describes the European model for data protection?

  1. Sectoral
  2. Self-regulatory
  3. Market-based
  4. Comprehensive

Answer(s): D



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