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Salesforce CUSTOMER-DATA-PLATFORM Exam Questions
Salesforce Customer Data Platform (CDP) (SP22) (Page 7 )

Updated On: 24-Feb-2026
Page 7 of 42
PDF with 201 Questions

In addition to Unified Individual Object, what other object does Salesforce CDP automatically create and manage during the Identity Resolution process?

  1. Unified Lead Objects
  2. Unified Contact Point Objects
  3. Unified Order Objects
  4. Unified Product Objects

Answer(s): B



What does the ignore empty value option do in Identity Resolution?

  1. Ignores empty reconciliation rules
  2. Replaces the value with a null
  3. Ignores empty fields when running reconciliation
  4. Modified the valuein the field with a predefined value

Answer(s): A



What does the source sequence reconciliation rule do in Identity Resolution?

  1. Source data from disparate systems across the enterprise.
  2. Reconcile data by data that's most frequent acrossrecords.
  3. Sort data sources in order of most to least preferred for inclusion in Unified Profile.
  4. Includes data from sources where the data is alphanumerically sequenced.

Answer(s): C



What is the purpose of Identity Resolutions?

  1. Increase the size of your mailable customer list
  2. Perform data hygiene on large data set
  3. Build a cohesive, omnichannel view of customers
  4. Drive more revenue through ecommerce channels

Answer(s): C



Which of these three CRM objects doreconciliation rules operate across?

  1. Contact
  2. Party Identification
  3. Individual
  4. Lead
  5. Contact Point Email

Answer(s): B,C,E






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