Free CUSTOMER-DATA-PLATFORM Exam Braindumps (page: 9)

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What is the purpose of Identity Resolutions?

  1. Increase the size of your mailable customer list
  2. Perform data hygiene on large data set
  3. Build a cohesive, omnichannel view of customers
  4. Drive more revenue through ecommerce channels

Answer(s): C



Which of these three CRM objects do reconciliation rules operate across?

  1. Contact
  2. Party Identification
  3. Individual
  4. Lead
  5. Contact Point Email

Answer(s): B,C,E



Which two Interaction Studio features are updated with activation from Salesforce CDP?

  1. Event Data
  2. Segments
  3. Promotions
  4. Profile Attributes

Answer(s): B,D



Which two types of data can be ingested from Interaction Studio using the connector?

  1. Product Catalog
  2. Behavioral Events
  3. User Profile
  4. Segment Membership

Answer(s): B,C






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