Free Marketing-Cloud-Account-Engagement-Consultant Exam Braindumps (page: 5)

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LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Marketing Cloud Account Engagement to ensure a high deliverability rate in their initial Marketing Cloud Account Engagement email sends. Choose 2 answers:

  1. Identify the currently mailable and unmailable prospects in their current email provider.
  2. How many emails a month were sent from the current email provider
  3. The date LenoxSoft last compared data between the email provider and Salesforce.
  4. When was the last time a prospect was emailed in their current email provider.

Answer(s): A,D



When integrating Marketing Cloud Account Engagement Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2

  1. Lead, Contact or Account record added as a Related Object to the Salesforce custom object
  2. Salesforce Connector User has 'Read' permission to the custom object
  3. Campaign or Opportunity record added as a Related Object to the Salesforce custom object
  4. Customized 'Display in Table' values when configuring fields

Answer(s): A,B



The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated and what types of assets are generating those new leads. Identify the Marketing Cloud Account Engagement reports and associated KPIs that would provide these metrics. Choose 2

  1. Form Report: Impressions
  2. Lifecycle Report: New Prospects Created
  3. Form Report: Conversions
  4. Form Report: Submissions

Answer(s): B,C



What should be enabled on a Marketing Cloud Account Engagement form if an Administrator wants to sign many people up on the same computer at a trade show booth?

  1. Kiosk/Data Entry Mode
  2. ReCAPTCHA
  3. "Not you?" Link
  4. Progressive Profiling

Answer(s): A






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