Free Marketing-Cloud-Account-Engagement-Consultant Exam Braindumps (page: 6)

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LenoxSoft would like to set custom scoring based on event attendance.
What scoring options are available through the Marketing Cloud Account Engagement Connectors?

  1. Webinar & Event invite. Registrations & Attendance
  2. Webinar & Event Registrations & Attendance
  3. Webinar: Attended/NoShow/Registered Event :Checked In/Registered
  4. Only Webinar & Event Attendance

Answer(s): C



LenoxSoft asks yOu about whether filtered prospects will be affected if they are registering for an event using your WebEx connector.
What advice do you give them? You simply remind them that since registering for an event is a completion action it will always run when a form is filled out.

  1. Filtered prospects will not be registered for a webinar through a Marketing Cloud Account Engagement form since "Register for a webinar" completion action and Marketing Cloud Account Engagement prospects who are filtered do not have completion actions applied to them.
  2. That may happen occasionally, but they shouldn't worry too much since most filtered prospects are usually staff members.
  3. Filtered prospects for the webinar either by removing the filter or having the filtered prospects register through the WebEx registration form itself.
  4. Filtered prospects will not be registered for a webinar through a Marketing Cloud Account Engagement form, but you can still register your

Answer(s): C



LenoxSoft using Marketing Cloud Account Engagement Pro is rolling out a new lead generation campaign where prospects register for a trade show on a Marketing Cloud Account Engagement- hosted landing page. The consultant suggests creating two versions of the landing page and using a multivariate test, but LenoxSoft is unfamiliar with the feature.
What is the primary benefits of using a multivariate test in this campaign?

  1. Marketing Cloud Account Engagement will automatically send underperforming landing page to recycle bin
  2. Marketing Cloud Account Engagement will automatically populate personalized information of each unique prospect.
  3. Marketing Cloud Account Engagement will give you content ideas for each landing page.
  4. Marketing Cloud Account Engagement will determine which version of the landing page generated most conversions

Answer(s): D



An admin user would like to create a User Role for a new marketing intern to only have the ability to view prospect lists and emails that have already been sent.
Which of the following is the best way for the Admin user to set up this role for the intern if LenoxSoft has an Ultimate level account?

  1. Set the intern up in the Default 'Marketing' User Role
  2. Set the intern up in the Default 'Marketing Intern' User Role
  3. Create a Custom User Role with only the options to 'view' lists and 'view' emails selected
  4. Create a Custom User Role with only the options to 'view' & 'edit' lists and 'view' emails selected

Answer(s): C






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