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Free Marketing-Cloud-Account-Engagement-Specialist Exam Braindumps (page: 26)

Page 25 of 66
PDF with 304 Questions

What are the benefits of warming up an IP address?

  1. Increase Deliverability
  2. Avoid IP Blacklisting
  3. IPs don't work well when cold
  4. Build up email reputation

Answer(s): A,D



What is an ideal Click-Through Rate (CTR)?

  1. 1%
  2. more than 5%
  3. more than 2%
  4. less than 1%

Answer(s): C



When is a prospect automatically removed from future email sends?

  1. Soft Bounce
  2. Hard Bounce
  3. Any Bounce
  4. None
  5. After 5 Soft Bounces

Answer(s): B,E



What is Lead Qualification?(select two)

  1. The process of determining when a prospect is ready for follow up from your sales team.
  2. An automated set of actions that ensures your sales team gets a steady stream of purchase-ready prospects.
  3. The process of determining when a prospect is ready for follow up from your marketing team.

Answer(s): A,C






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