LenoxSoft would like to send out non-marketing emails to certain prospects who have opted-out. From their previous experience working with Pardot at another company, they know that it is a simple process to 'Enable Operational Email Sending 1 for their account. They have a tight deadline, and they need you to grant them access over the phone.
Which of the following would be the appropriate course of action to take?
- Notify LenoxSoft that sending non-marketing emails to opted-out prospects is in violation of US CAN-SPAM laws.
- After being given their consent, go into their Pardot account settings and enable operational emails sending.
- Inform LenoxSoft that they need to contact the Client Advocate Team and to mention in their request to enable operational email sending that it is for non-marketing purposes.
- Inform LenoxSoft that you would require written confirmation that they intend to use this feature for non marketing purposes prior to enabling the setting for them.
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