Cisco
CompTIA
ISC
EC-Council
EXIN
Fortinet
ITIL
Juniper
Microsoft
VMware
Avaya
SAP
Google
NVIDIA
Salesforce
Amazon
Palo Alto Networks
ISC2
Splunk
ServiceNow
All Vendors
  2. Home
  3. Exams
  4. Adobe
  5. AD0-E452

Adobe AD0-E452 Exam
Adobe Audience Manager Architect (Page 7 )

Updated On: 1-Feb-2026
Page 3 of 18
PDF with 81 Questions

A banking client wants to use Audience Manager segments for an upcoming site-personalization campaign.
The campaign is promoting exclusive credit card upsell opportunities for a group of high value customers. Prospects and unqualified customers must not see this messaging. Which Profile Merge Rule should an architect recommend to meet these requirements?

  1. Current Authenticated + Current Device
  2. Current Authenticated + No Device
  3. Last Authenticated + Profile Link
  4. Last Authenticated + Adobe Co-op

Answer(s): B


Reference:

https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/profile-merge- rules/merge-rule-targeting-options.html



What is contained in a Customer Data Feed (CDF) export file?

  1. Event Time, Request Parameters, and DPID captured by an event call
  2. Only User IDs and segments IDs captured by an event call
  3. Only user IDs, trait IDs, and segment IDs captured by an event call
  4. User, trait, and segment IDs and all parameters captured by an event call

Answer(s): C


Reference:

https://www.adobe.com/analytics/audience-manager/customer-data-feeds.html



A company recently implemented Adobe Analytics and needs to enable server-side forwarding to integrate with Adobe Audience Manager. The architect has checked the debugging tool to verify that server-side forwarding is ready to be enabled.
d_cid_ic=31a3da-87g71ma-69f0d2 d_mid=
d_nsid=0 d_jsonv=1
The server-side forwarding is not ready to be enabled. What is causing this issue?

  1. Experience Cloud ID Service is not set up
  2. Customer ID is not present
  3. d_nsid should be 1
  4. d_cid_ic is not returning a hashed value

Answer(s): A



A client leverages Audience Manager and Target. The client wants to use AAM segments to drive their personalization and optimization efforts using Adobe Target in the most efficient way possible. The client recently completed their implementation but does not see any segments in Target. The client's Experience Cloud ID service implementation and Target implementation have been validated. Both library versions are up to date.
Which implementation component is the client missing?

  1. Adobe Target Mbox
  2. Server-side forwarding
  3. Experience Cloud Shared Audiences
  4. Audience Manager Declared ID

Answer(s): A


Reference:

https://helpx.adobe.com/marketing-cloud/how-to/target-aam.html



A retailer wants to target customers on its web properties based on their past buying behavior. Only about 8% of the site visitors log in.
Which complementary technology should the architect recommend?

  1. Ad Server
  2. Personalization Platform
  3. Campaign Automation Platform
  4. Onboarding Partner

Answer(s): B



Viewing page 7 of 18
Viewing questions 31 - 35 out of 81 questions



Post your Comments and Discuss Adobe AD0-E452 exam prep with other Community members:

Join the AD0-E452 Discussion