To gain a competitive edge, a commercial flower grower seeks a technology solution that will improve productivity, quality, customer satisfaction, and profits.
Which of the following actions would provide the best results within one year?
- Contract with a call center to handle customer complaints.
- Set up an informational Web site to display flowers available.
- Implement a GIS mapping system to more effectively allocate growing space based on growth requirements of the flowers, soil conditions, sunlight, and irrigation channels.
- Provide field workers with portable devices for recording flower growth, quality factors, and yield--for downloading nightly to a program to compute productivity, quality status, and potential yield by type of crop and when it will be available for shipment.
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