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Managing Finance in a Digital World Questions 121–125 (page: 26)

Updated On: 10-Feb-2026

Which of the following would be within the role of an operational line manager?

Select ALL that apply.

  1. Interviewing potential new recruits
  2. Conducting appraisals with staff
  3. Carrying out psychometric testing
  4. Deciding on strategic objectives

Answer(s): A,B



TTT plc has recently been responsible for a major environmental accident. As a result the management of the company wishes to set up a large fund to compensate stakeholders affected. The company has a significant number of institutional shareholders which own a large share of the company, as well as many individual investors.

The management is considering Mendelow's Matrix to determine the likely movement of the institutional shareholders during the change in strategy. What is the institutional shareholders' likely movement according to Mendelow?

  1. From 'Keep informed' to 'Keep satisfied'
  2. From 'Minimal effort' to 'Keep informed'
  3. From 'Keep satisfied' to 'Key players'
  4. From 'Keep satisfied' to 'Keep informed'

Answer(s): C



Karl runs a factory. He wants his employs to feel that their role in the company has meaning.

Which of the following would help to make his employees feel this way?

  1. Ensure that all employees have a variety of jobs to do.
  2. Ensure each task has a clear identity, with it being made clear how that task fits into the overall operation.
  3. Ensure each task is significant in some way.
  4. Ensure each employee has a degree of independence and flexibility.
  5. Ensure employees can see the results of their work.

Answer(s): A,B,C



Accountants and finance professionals in the future will see the basic routine transactional work reduce with a shift to higher level skills

Which of the following best describes business acumen?

  1. An ability to add value through analysing data and provide insight that will help the business.
  2. An ability to effectively communicate, showing empathy and understanding of individuals in the business
  3. An ability to understand and respond to a wide range of aspects relevant to a business situation
  4. An ability to understand and be sceptical about the information provided to the business

Answer(s): A



Company P has revised its corporate and marketing objectives following a recent expansion in the primary market within which it operates. The next step is to devise an appropriate marketing strategy. Company P has conducted primary and secondary market research and this information is in the process of being analysed to establish the needs of the subjects. At which stage of the marketing strategy process is Company P?

  1. Segmentation
  2. Marketing mix
  3. Targeting
  4. Positioning

Answer(s): A



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