Free Google Adword Search Advertising Advanced Exam Braindumps (page: 22)

Page 22 of 59

Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?

  1. Traffic Estimator
  2. Google Analytics
  3. Conversion optimizer
  4. Website optimizer

Answer(s): D



Ned has created a website that includes a pop-up window for new visitors when they visit his site.

The pop-up window offers 25 percent off a purchase for one day only. Will Google AdWords have a problem with Ned's site?

  1. Yes, because the pop-up window offers a coupon that's good for one day only.
  2. No, because the pop-up window offers a discount to Ned's website visitors.
  3. Yes, because Google AdWords prohibits pop-up windows for visitors to websites.
  4. No, as long as Ned's site isn't selling anything against Google's content policy.

Answer(s): C



There are three components of Quality score. Which of the following is NOT a component of
Quality score?

  1. Relevancy
  2. Inbound links
  3. Clickthrough rate
  4. The Landing page

Answer(s): B



Jerry has downloaded and installed the Google AdWords editor. He manages many ads for his company, but the web address for his company is changing. He needs a way to quickly and accurately edit the destination URL for his company's Google AdWords ads, without having to edit them each, individually. What's the best way for Jerry to edit the entire destination domain for his company?

  1. Jerry can do this through the Google AdWords editor through Campaign Manager;by choosing all campaigns and then editing the domain URL for all campaigns.
  2. Jerry can do this through the Google AdWords editor, with the Advanced Editing Tools and the Advanced URL Changes option.
  3. Jerry can do this through Google AdWords editor and the Campaign Manager.
  4. Because Google needs to approve destination URL changes, Jerry will have to use the online Google AdWords editor, and wait for Google's approval.

Answer(s): B



Page 22 of 59



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