An adaptive adaptive model component in a decision: propensity, performance, evidence, and positives.What is evidence in the context of an adaptive model?
Answer(s): B
Evidence is the number of customers who exhibited statistically similar behavior. It indicates how much data the model has collected for a given predictor profile. The higher the evidence, the more reliable the model is.
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Which adaptive model output is automatically mapped to a strategy property?
Answer(s): C
Propensity is the adaptive model output that is automatically mapped to a strategy property. Propensity is the likelihood of a positive response for a given action and predictor profile. It ranges from 0 to 100.
When selecting the list of predictors for an adaptive model you should
When selecting the list of predictors for an adaptive model you should consider properties from a wide range of sources. Predictors are properties that influence the customer behavior and can be derived from various sources such as customer profile, interaction history, proposition details, etc.
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What happens when you increase the performance threshold setting of an adaptive model rule?
Answer(s): D
When you increase the performance threshold setting of an adaptive model rule, the number of active predictors may decrease. The performance threshold is the minimum performance that a predictor must have to be included in the model. If you increase this value, some predictors may not meet the criteria and be excluded from the model.
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