Northern Trail Outfitters (NTO) has a variety of customers that include householder, businesses, and individuals.
The following conditions existwithin its system:
NTO has a total of five million customers.
Duplicate records exist, which is replicated across many systems, including Salesforce.
Given these conditions, there is a lack of consistent presentation and clear identification of a customerrecord.
Which three option should a data architect perform to resolve the issues with the customer data?
- Create a unique global customer ID for each customer and store that in all system for referential identity.
- Use Salesforce CDC to sync customerdata cross all systems to keep customer record in sync.
- Invest in data duplicate tool to de-dupe and merge duplicate records across all systems.
- Duplicate customer records across the system and provide a two-way sync of data between the systems.
- Create a customer master database external to Salesforce as a system of truth and sync the customer data with all systems.
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