Free Certified Marketing Cloud Consultant Exam Braindumps (page: 41)

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Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience.
What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?

  1. Distributed Marketing
  2. Einstein Content Selection
  3. Marketing Cloud Connect
  4. Distributed Sending

Answer(s): A



Northern Trail Outfitters has a customer login page on their website and wants to use Marketing Cloud to send an email to customers who need to reset their password. The email needs to be sent as quickly as possible. Their web server should receive a notification when the email is sent.
Which solution should they use?

  1. Triggered Send Definition
  2. Transactional Messaging API
  3. Multi-Step journey with an API Event entry source
  4. Single Send journey with an API Event entry source

Answer(s): B



Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?

  1. Use Data Designer in Contact Builder to relate the two data extensions.
  2. Utilize Entry Data on a Decision Split within Journey Builder.
  3. Create a Data Relationship in Email Studio to relate the two data extensions.
  4. Configure activities within Automation Studio to update the purchase data.

Answer(s): A,D



Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.
Which process should the consultant utilize for a reliable send method?

  1. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
  2. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
  3. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event
  4. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow

Answer(s): A



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Shobena commented on June 19, 2024
Yesterday I gave this exam. Passed it on the first try. This prep material is very accurate and cover all topics.
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