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Salesforce Certified Marketing Cloud Consultant Exam
Salesforce Certified Marketing Cloud Consultant (Page 12 )

Updated On: 9-Feb-2026
Page 12 of 60
PDF with 293 Questions

A customer has three data extensions that need to be added to Contact Builder:

* Customers contains customer information
* Orders contains order information
* Products contains product information

How should these data extensions be linked within an Attribute Group? Choose 2

  1. Customer Data <one-to- Many> Customers <one-to- One> Orders <one-to- Many> Products
  2. Customer Data <one-to- Many> Customers <one-to- Many> Orders <one-to- Many> Products
  3. Customer Data <one-to- One> Customers <one-to- One> Orders <one-to- one> Products
  4. Customer Data <one-to- Many> Products <one-to- Many> Orders <one-to- one> Customers

Answer(s): B,D



What statements are correct regarding Attribute Groups? Choose 2 answers

  1. They link data extensions to subscriber lists.
  2. They link data extensions to contacts.
  3. They link data extensions to other data extensions.
  4. They link subscriber lists to contacts.

Answer(s): B,C



Northern Trail Outfitters (NTO) is considering adopting Attribute Groups when incorporating data from their external systems.
What statements are accurate regarding Attribute Groups? Choose 2 answers

  1. They can contain only one data extension.
  2. They can be created by templates to accomplish certain tasks.
  3. They link data extensions to other data extensions or contacts.
  4. They replicate the structure from the external system data into templates.

Answer(s): B,C



Which statement IS correct regarding the automation tools in the Marketing Cloud? Choose 3 answers

  1. Automation Studio and Journey Builder allow users to define a wait state based on duration or duration + time.
  2. Automation Studio allows users to inject Contacts from a data extension into an interaction in Journey Builder.
  3. Like Journey Builder, Automation Studio allows users to define the parameters for a send within the tool.
  4. Journey Builder allows users to update a contact record in an interaction or import data into a data extension.
  5. Like Automation Studio, Journey Builder allows users to repeat an interaction indefinitely

Answer(s): B,C,E



A customer needs to compare the engagement across three creative versions, and then send a follow-up email for those contacts who did not engage with any of the test versions.
Which sequence of activities would best accomplish this?

  1. Engagement Split > Send email > Wait > Random Split > Send email
  2. Random Split > Send email > Join > Decision Split > Wait > Send email
  3. Random Split > Send email > Wait > Engagement Split > Join > Send email
  4. Decision Split > Send email > Engagement Split > Send email

Answer(s): C






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