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Free Certified-Strategy-Designer Exam Braindumps (page: 13)

Page 12 of 32
PDF with 123 Questions

Cloud Kicks (CK) has noticed that users struggle to find the information they are looking for via the company's website navigation menu. CK's strategy designer asks the design team to revise the menu by co-designing it with end users.
Which technique should be used to do this?

  1. Consequence scanning
  2. Card sorting
  3. Heuristic review

Answer(s): B

Explanation:

Card sorting is a technique that should be used to co-design the website navigation menu with end users. Card sorting is a method that involves asking users to organize items into groups or categories, and label them according to their preferences. It helps understand how users think about the information architecture and structure of a website, and design a menu that is intuitive and user- friendly.


Reference:

https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy- designer-certification-prep/conduct-a-card-sorting-session



A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics. As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?

  1. Design a usability testing recruit plan that leans heavily on environmentalists.
  2. Research design patterns applicable to digital commerce and business logistics.
  3. Establish KPIs and instill checkpoints in the product development process.

Answer(s): C

Explanation:

The designer should establish KPIs and instill checkpoints in the product development process to ensure alignment to the vision of a sustainable future digital commerce strategy. KPIs stand for Key Performance Indicators, which are metrics that measure the progress and success of a product or service against predefined goals and objectives. Checkpoints are moments in the product development process where the team reviews the work done so far, validates the assumptions and hypotheses, and adjusts the plan or direction as needed. Both methods help monitor and evaluate the alignment of the product with the vision, and ensure that the product delivers value to both users and business.


Reference:

https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer- certification-prep/establish-kpis-and-instill-checkpoints-in-the-product-development-process



Cloud Kicks has envisioned an omnichannel experience for its customers that lets them seamlessly move across devices and select from multiple communication channels when reaching out to the company. The strategy designer creates a go-to-market (GTM) strategy for this concept.
What is a core component of a successful GTM strategy?

  1. Test-driven development
  2. Product value proposition
  3. Digital marketing plan

Answer(s): B

Explanation:

A product value proposition is a core component of a successful go-to-market (GTM) strategy. A product value proposition is a statement that summarizes the benefits and value that a product or service offers to customers, and how it solves their problems or satisfies their needs. It helps communicate the unique selling points and differentiation of the product or service, and attract and retain customers.


Reference:

https://trailhead.salesforce.com/en/content/learn/modules/salesforce- strategy-designer-certification-prep/create-a-product-value-proposition



A strategy designer has noticed that stakeholder perspectives often take a features-first mindset when discussing the problem space and user insights.
Which co-creation approach should help stakeholders shift to a users-first mindset before discussing solutions?

  1. Process Mapping Workshop
  2. Prioritization Workshop
  3. Empathy Workshop

Answer(s): C

Explanation:

An empathy workshop is a co-creation approach that should help stakeholders shift to a users-first mindset before discussing solutions. An empathy workshop is a method that involves engaging stakeholders in activities that help them understand and empathize with the users' needs, goals, pain points, and emotions. It helps foster a human-centered perspective and mindset among stakeholders, and inspire them to generate ideas that address the users' problems or desires.


Reference:

https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy- designer-certification-prep/facilitate-an-empathy-workshop






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