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Prepare for your Marketing Cloud Administrator Certification Exam Questions 41–45 (page: 10)

Updated On: 10-Feb-2026

Northern Trail Outfitters placed an encrypted file on their Marketing Cloud SFTP for import into a data extension. They are using a file transfer Activity to decrypt the file.

Which would the decrypted data be after the File Transfer Activity completes?

  1. Selected SFTP folder
  2. Original SFTP folder
  3. Target Data Extension
  4. Safehouse

Answer(s): A



Northern Trail Outfitters' employees are NOT receiving emails because the messages are being blocked by Spam filters.
How could the Marketing Cloud admin address this issue?

  1. Import employee email addresses into All Subscribers with an "Active status
  2. Ensure employees have opted in to the test email list or data extension
  3. Ask employees to use personal email addresses instead of corporate email addresses
  4. Provide the IT team a list of relevant IP Addresses to whitelist in their spam filter

Answer(s): D



Northern Trail Outfitters (NTO) only has enough licenses for their staff. A campaign manager is out on parental leave.
How should NTO create a new user to fill in?

  1. Delete the campaign manager's user and create a new user
  2. Disable the campaign manager's user and create a new user
  3. Transfer the campaign manager's permissions to a new user
  4. Deactivate the campaign manager's license and assign it to the new user

Answer(s): B



A Marketing Cloud admin wants to configure a new keyword for an upcoming SMS campaign. After entering the desired keyword CELEBRATION, the admin notices the keyword is unavailable.
What issue could the admin be facing?

  1. Keyword is used within another business unit
  2. Keyword is a reserved word
  3. Keyword has too many characters
  4. Keyword fails to meet content standards

Answer(s): A



A Marketing Cloud admin is configuring Social Studio to manage Northern Trail Outfitters social media accounts.
Which 2 prerequisites for configuring Social Studio should the admin consider? Choose 2 answers

  1. Bitly URL Shortener
  2. Facebook ad manager
  3. Login detail for each social media account
  4. Google URL shortner

Answer(s): A,C



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