QUESTION: 113

A marketer is using list-based sending, and wants to segment subscribers who have a value of "EMEA" in the Region Attribute.

What tool will produce this audience?

SQL Query Activity
Audience Builder
Filters
Send Flow

Answer(s): C

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A marketing associate at Northern Trail Outfitters must design an email campaign for the company's new winter offerings. Which email design best practice would the associate implement in this campaign?

Limit the email text to 250 words
Personalize the email content
Segment the audience for the email
Use an infographic email template

Answer(s): B

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QUESTION: 115

How is Primary Key used?

Primary Key is used when defining a Send Relationship
Primary Key is the unique value to identify a subscriber
Primary Key identifies a row or a field in a data extension as unique
Primary Key prevents data from being overwritten in a data extension

Answer(s): D

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QUESTION: 116

An email marketing team has been tasked with building a new email that pulls in personalized content based on customers' preferences. The team has decided to create dynamic rules to accomplish this setup.

What are the four elements that are required for the creation of a dynamic content rule?

Preferences, Value, Operator, Lists
Lists, Value, Operator, Images
Customers, Value, Operator, Content
Attribute, Value, Operator, Content

Answer(s): D

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Free EEB101 Exam Braindumps (page: 29)

QUESTION: 113

QUESTION: 114

QUESTION: 115

QUESTION: 116