Free Marketing-Cloud-Account-Engagement-Consultant Exam Braindumps (page: 15)

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The marketing team you consult with wants to assign prospects to a sales user when the prospects meets at least one of the following criteria: * Successfully complete a "Request a Quote" form, OR * Has a score above 175 and a grade above B+ Which assignment model will best achieve their goals?

  1. Completion Action
  2. Automation rule match All
  3. Automation rule match Any
  4. Page Action

Answer(s): C



Lenoxsoft needs to sync their Salesforce custom objects to Marketing Cloud Account Engagement prospects in order to run an automation rule.
What is the first step in the process of setting up custom object syncing between the two systems?

  1. Create the Marketing Cloud Account Engagement custom object on the prospect level before the prospect Account level
  2. Configure the Salesforce custom object to relate to th< account, lead, or contact
  3. Adjust the sync behavior on the Marketing Cloud Account Engagement custom object to use the Salesforce value
  4. Perform a full Marketing Cloud Account Engagement database sync, prior to creating the Salesforce custom object

Answer(s): B



Recommend a model to route qualified and unqualified leads across the business. Place in order from most qualified to least qualified lead. A.Low Grade | Low Score B.High Grade | Low Score

  1. High Grade | High Score D. Low Grade | High Score
  2. CDAB
  3. ABDC
  4. CBDA
  5. CDBA

Answer(s): D



LenoxSoft is requesting a nurture campaign for cold leads. Anyone who clicks on the CTA they want to create a call campaign and anyone who doesn't click on the CTA they want them to eventually be deleted (sent to recycle bin).
What objects in Marketing Cloud Account Engagement & SFDC would you use?

  1. Marketing Cloud Account Engagement Engagement Program
  2. Salesforce Queue
  3. Marketing Cloud Account Engagement Automation Rule
  4. Marketing Cloud Account Engagement Static List
  5. Marketing Cloud Account Engagement Marketing Campaign

Answer(s): A,D,E






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