Salesforce MC-101 Exam Prep
Salesforce Certified Marketing Cloud Engagement Foundations (Page 12 )

• What they are for

• Where you set them up

• How the split and winner work

• Use cases

• Contact Key: The unique identifier for a contact across all channels in Marketing Cloud (Contact Builder). It’s the cross-channel identity.

• Subscriber Key: The unique identifier for a subscriber within Email Studio / All Subscribers. It’s the email-send identity.

• Hard bounce: Permanent delivery failure. Examples include an invalid email address, a non-existent domain, or a recipient server that blocks delivery. Action: remove or suppress the address from your list and don’t keep trying.

• Soft bounce: Temporary delivery failure. Examples include a full mailbox, server downtime, or a message that’s too large. Action: retry delivery (Marketing Cloud will typically try again); if it continues to bounce, the address may eventually be treated as a hard bounce or removed after multiple attempts.

• Hard bounces signal bad addresses and hurt sender reputation if ignored.
• Soft bounces are temporary; monitor and re-send as appropriate, but don’t overdo it.

• Subject: The entity that initiates an action—here, Derrick/user account.
• Object: The resource being accessed— the file.
• Action: Reading the file.

1. Install a Cassandra-compatible ODBC driver.
2. Configure a data source name (DSN), if required.
3. In Power BI Desktop, select Get Data > ODBC.
4. Choose the configured DSN and connect.

• Microsoft SQL Server database: Connects to SQL Server, not Cassandra.
• OLE DB: Requires a compatible OLE DB provider; this is not the standard choice for Cassandra in Power BI.
• OData: Requires Cassandra data to be exposed through an OData service, which is not the normal direct connection method.

• User preferences change, so the model must learn from recent data.
• Keeping the existing data helps preserve knowledge of older patterns and provides a broader training distribution.
• Training only on new data can cause catastrophic forgetting and may overfit if the new dataset is small.
• The new data should not automatically be used as the test set, because it is needed for training and the model must still be evaluated on separate, representative data.

• Prevention costs: Avoiding defects, such as staff training and improved product design. The company has invested in these.
• Appraisal costs: Detecting defects before products reach customers, such as inspection and testing. The planned batch sampling has not been implemented.
• Internal failure costs: Correcting defects found before delivery.
• External failure costs: Dealing with defects after delivery, such as refunds, replacements, complaints and lost sales.

• Outer packet: 10.5.1.1 > 52.165.16.154
• IPv4 protocol field: 41, which indicates IPv6 encapsulation
• Inner packet: IPv6 traffic between 2001:... addresses

• MAC address spoofing: Changes Layer 2 addressing; it does not explain the IPv6-in-IPv4 structure.
• Steganography: Hides data inside files or media, not visibly in a tunneled protocol.
• Broken encryption: No evidence of encryption being cracked.
• On-path sniffing: Involves intercepting traffic, not sending data to an external host.

• A — Can help keep costs down and improve quality: The provider may have specialist expertise, efficient systems and economies of scale.
• B — There is a known fee if agreed in advance: A fixed or agreed fee can make costs more predictable and support budgeting.
• C — Allows management to focus on core operations and issues: Senior managers spend less time supervising routine finance processes and more time on strategic matters.

• Increased control: Control may decrease because the activity is performed externally.
• Increased independence: The organisation becomes dependent on the supplier.
• Increased understanding of the outsourcing business: The internal organisation usually has greater business knowledge; the provider may initially lack it.
• Increased confidentiality: Sharing financial information externally may create confidentiality risks.
• Internal expertise improved: Outsourcing can reduce opportunities to develop internal finance skills.

• The requirement explicitly says the organization wants to use SAML to secure Salesforce API access.
• The SAML Bearer Assertion Flow exchanges a SAML assertion for a Salesforce OAuth access token.
• It is intended for server-to-server or other noninteractive integrations where the application has already been authenticated by an identity provider.
• The connected app can be configured so administrators authorize or preauthorize applications that consume the APIs.

• B — JWT Bearer Flow: Uses a signed JWT, not a SAML assertion. It would be appropriate if the requirement specified JWT-based authentication.
• C — SAML Assertion Flow: This is not the standard Salesforce OAuth flow name; the relevant name is OAuth 2.0 SAML Bearer Assertion Flow.
• D — User-Agent Flow: Designed for interactive browser-based authorization, not a SAML-based server-to-server integration.

• Suporta domínios personalizados.
• Oferece 50 GB de armazenamento — suficiente para os 10 GB de cada aplicação.
• Usa instâncias de computação dedicadas.
• Inclui balanceamento de carga entre instâncias.
• É o plano mais econômico entre as opções que atendem a todos esses requisitos.

• The identified risk
• Its likelihood and potential impact
• The person or team responsible for handling it
• The response or treatment plan
• Risk thresholds, such as when escalation or action is required
• Current status and review dates

• Risk tolerance: The amount of risk an organization is willing to accept; it is a concept or limit, not usually the primary documentation.
• Risk transfer: Moving the responsibility or financial impact of a risk to another party, such as through insurance.
• Risk analysis: The process of evaluating risk likelihood and impact.

• VLAN 10 for data
• VLAN 20 for voice

• A: Describes physical trunking or logical switch ports, not an SVI.
• B: An SVI can provide management access, but that is only one use—not the best description here.
• D: SVI use is not related to running out of physical ports.

• Security controls
• Processes and procedures
• Compliance evidence
• Performance against contractual requirements

• Service-level agreement (SLA): Defines expected service performance, such as uptime and response times.
• Memorandum of agreement (MOA): Documents a general agreement between parties, but does not necessarily provide audit rights.
• Supply chain analysis: Identifies risks across suppliers and dependencies, but is not a contractual mechanism for reviewing vendor controls.

• Code suggestions: Inline completions as you write code, such as lines, functions, or blocks.
• Chat: An interactive interface for asking questions, explaining code, generating code, and helping with debugging.

• Knowledge Base: Not listed as a standard Copilot Individual IDE feature in this context.
• Pull Request Diff Analysis: More closely associated with GitHub-based code review or pull-request features, not the core Individual IDE extension capabilities.

• Aggregation happens once, during the scheduled job.
• Dashboard users query a relatively small, precomputed table.
• Repeated users do not trigger expensive aggregations against the detailed sales table.
• Overwriting is appropriate because the summary is rebuilt for the reporting period.

• B: Structured Streaming is unnecessary for data that only needs daily refreshes and adds operational/compute overhead.
• C: A view recomputes the aggregation at query time, increasing latency and query cost.
• D: Delta caching may improve reads but does not replace the need to materialize the expensive aggregation, and cache availability is not the main design guarantee.

• Disaster recovery backups
• Long-term backup retention
• Data archiving that still needs occasional access

• Multi-Regional Storage: Intended for frequently accessed data needing broad geographic availability; it costs more.
• Regional Storage: Suitable for frequently accessed data within one region.
• Nearline Storage: Intended for data accessed roughly once per month, such as monthly backups.
• Coldline Storage: Better fit for backups accessed only during a disaster or occasional recovery event.

• Azure Resource Manager (ARM) templates define the virtual machines and related Azure resources declaratively. You can deploy the same template repeatedly, ensuring consistent VM sizes, networking, storage, extensions, and other infrastructure settings.

• PowerShell DSC extension applies and maintains the required Windows configuration inside each VM. DSC is state-based: if a setting changes or becomes incorrect, DSC can bring it back to the desired configuration.

• Azure Pipelines deployment groups organize deployment targets, but they do not primarily enforce ongoing VM configuration.
• Custom Script Extension runs setup scripts, but it is generally less maintainable and does not continuously enforce configuration like DSC.
• Pipeline stage templates reuse pipeline workflow definitions; they do not configure the VMs themselves.

• B — Reviewing the strategy: Usually performed by a security steering committee or other governance body.
• C — Communicating the strategy: The security manager may help communicate it, but communication is not the primary governance responsibility tested here.
• D — Approving the strategy: Approval belongs to executive management or the appropriate governing authority, not the person who develops it.

• Unfamiliar locations or IP addresses
• Anonymous or malicious IP addresses
• Leaked credentials
• Unusual sign-in behavior

• You can configure different pre-shared keys for different device groups.
• All cameras could use one key.
• All scanners could use another key.
• Each key can be associated with an appropriate role or access policy.

• File hashes
• Strings and metadata
• Binary or code structure
• Known malicious patterns
• Embedded indicators or signatures

• Sandbox: Executes the file in an isolated environment; useful for observing behavior, but usually slower.
• Network traffic analysis: Examines communications generated by a system or application, not the file itself.
• Package monitoring: Tracks software packages or installations and is not the primary method for examining malware signatures.

Correct choices

• DB1: Azure Data Box Heavy
• Virtual machines: Azure Migrate

Why

• Replication with minimal downtime
• A test migration
• Final cutover after validation

• 255.255.255.128 = /25: 128 total, 126 usable
• 255.255.255.192 = /26: 64 total, 62 usable
• 255.255.255.224 = /27: 32 total, 30 usable
• 255.255.255.240 = /28: 16 total, 14 usable

• One for the network address
• One for the broadcast address

• 8 total addresses
• 6 usable addresses
• Mask: 255.255.255.248

• SAML: Enables federated authentication and single sign-on between the IdP and SaaS providers.
• OAuth tokens: Allow delegated application access; OAuth is not primarily the first step for employee SSO.
• Password vaulting: Stores or autofills multiple passwords but does not eliminate the separate credentials or provide true federation.

• 25 — Traditional SMTP server-to-server delivery; often restricted for client submission and not inherently encrypted.
• 110 — POP3 for retrieving email; unencrypted by default.
• 143 — IMAP for retrieving and synchronizing email; unencrypted by default.
• 587 — Authenticated SMTP submission, commonly secured with STARTTLS.

sql 
CREATE PROCEDURE dbo.usp_CreateOrder 
AS 
BEGIN 
    SET NOCOUNT ON; 
    SET XACT_ABORT ON; 


    BEGIN TRY 
        BEGIN TRANSACTION; 


        INSERT INTO dbo.Orders (/ columns /) 
        VALUES (/ values /); 


        SET @OrderID = SCOPE_IDENTITY(); 


        COMMIT TRANSACTION; 
    END TRY 
    BEGIN CATCH 
        IF @@TRANCOUNT > 0 
            ROLLBACK TRANSACTION; 


        THROW; 
    END CATCH; 
END;

• BEGIN TRY contains the transactional work.
• SCOPE_IDENTITY() retrieves the identity generated by the INSERT; it belongs after the insert, not as the error-handling logic.
• COMMIT runs only if all statements succeed.
• BEGIN CATCH handles failures.
• IF @@TRANCOUNT > 0 prevents attempting a rollback when no transaction is active.
• ROLLBACK undoes partial changes.
• THROW re-raises the original error with consistent details for the application.
• SET XACT_ABORT ON ensures many run-time errors automatically terminate and roll back the transaction.

• Crash cart: Provides local physical access, not remote access.
• Jump box: A secured intermediary used to reach devices over the normal network; it may be inaccessible if the appliance has not booted.
• Secure Shell (SSH): Requires the device’s operating system and network services to be running properly.

• C: Develop the rule in the Rules Editor, define the events, match, and condition sections, then use the test rule feature. This directly validates the YARA-L rule without enabling it in production.
• A: UDM Search can help investigate data and refine filters, but it does not fully test YARA-L logic—especially complex event joins, match windows, and conditions.

• Authentication — verifies who the user is.
• Authorization — determines what the authenticated user is allowed to access.
• Accounting — records session activity, such as login time and resource usage.

• CIA — confidentiality, integrity, and availability; core security objectives.
• ACL — access control list; rules that permit or deny traffic or access.
• PEM — Privacy Enhanced Mail, an older email security standard.

• Microservices: An application-design approach that divides an application into smaller services. It does not inherently reduce the number of operating systems.
• Virtualization: Creates virtual machines, but each VM generally requires its own complete operating system. This improves isolation but does not minimize OS instances as effectively.
• Infrastructure as code: Uses code to automate infrastructure deployment and configuration. It improves consistency but does not determine how many operating systems are used.

• The selling division receives a credit based on a favourable transfer price, often market price or full cost plus a profit margin.
• The receiving division is charged a lower amount, such as marginal cost or another agreed price.
• The difference is accounted for centrally by head office or a corporate adjustment.

• Owner, Contributor, and Network Contributor provide sufficient management permissions.
• Reader can view Traffic Analytics data but cannot enable or configure it.

• Economy: Obtaining inputs at the lowest appropriate cost.
• Efficiency: Making the best use of resources, such as staff, money, and equipment.
• Effectiveness: Achieving the intended objectives or outcomes.

sql 
ALTER TABLE dbo.DimCustomer 
ADD CONSTRAINT PK_DimCustomer 
PRIMARY KEY NONCLUSTERED (CustomerKey) 
NOT ENFORCED;

1. ALTER TABLE dbo.DimCustomer
2. ADD CONSTRAINT PK_DimCustomer PRIMARY KEY NONCLUSTERED (CustomerKey)
3. NOT ENFORCED

• GPS coordinates
• Date and time the image was taken
• Camera or device information
• Image dimensions and software used

• Log data: Records generated by systems or applications, not normally embedded in image files.
• Encrypted data: Information intentionally encoded to prevent unauthorized access.
• Sensitive data: A broad classification, not the specific type of information being extracted.

• Response and resolution time frames
• Availability or uptime requirements
• Performance targets
• Support obligations
• Penalties for failing to meet requirements

• SOW (Statement of Work): Defines the project’s scope, tasks, and deliverables.
• MOA (Memorandum of Agreement): Describes cooperation and responsibilities between parties.
• MOU (Memorandum of Understanding): Records a general mutual understanding, usually without detailed enforceable service targets.

• B: Trigger.Once + scheduled job

• C: 10-minute processing-time trigger

• File1.png — Yes: User1 can apply Label1 with the Microsoft Purview Information Protection client. The client supports labeling image files such as .png in this scenario.

• Folder2 — No: Folder2 is the root folder. The client does not allow labeling the root folder itself. Although the client can label ordinary folders, selecting one applies the label to existing files and subfolders—not automatically to future files.

• File1.docx — Yes: .docx is a supported Microsoft Word file type, so User1 can apply Label1 to it.

• IaaS: você gerencia a VM e o sistema operacional.
• PaaS: o Azure gerencia a infraestrutura; você se concentra no aplicativo.

Question 3: AWS Storage Gateway File Gateway

• A: S3 bucket per user — S3 is object storage, not a traditional shared file system; mounting it requires extra tools and is less efficient.
• B: File Gateway — Provides a local file share using standard file protocols while storing files in Amazon S3. This preserves convenient local access and extends storage capacity.
• C: WorkSpaces and WorkDocs — Designed for virtual desktops and document collaboration, not large shared file storage.
• D: EC2 with EBS — EBS is attached to one EC2 instance and is not designed for direct multi-user file sharing.

• B — Sales staff will tender for riskier contracts:

• C — Sales staff will encroach on other territories:

• D — Sales staff will look for new jobs:

CIMA P3 topics

• IT governance and systems strategy
• Systems development and implementation
• Change and project governance
• Strategic and business risk

• A — Plan for new systems: The committee should help identify and prioritise systems requirements and ensure planned systems support organisational needs.
• D — Consider competitive issues: New information systems may affect Y’s competitive position, service quality and efficiency. These strategic implications should be considered.
• E — Ensure the system meets company goals: This is a key governance responsibility. The committee should ensure the project remains aligned with Y’s objectives and delivers business value.

• B — Develop new systems: Detailed system development should be performed by IT specialists and project teams, not the steering committee.
• C — Manage the project: The project manager should handle day-to-day project management. The steering committee should provide oversight, challenge and key decisions, rather than manage daily activities.

• Domain controllers, because the requirement specifically excludes them. However, note that both member servers and domain controllers run Windows Server, so OS targeting alone cannot distinguish them unless the targeting option allows selecting the relevant server role/version. In the usual exam interpretation, target the applicable server OS category.
• Client computers, because they run a client Windows operating system.

• Domain: Targets membership in a domain, not the computer’s operating-system type.
• Security Group: Would require creating and maintaining a group containing all member servers, increasing administrative effort.
• Environment Variable: Not designed to reliably identify member servers.

• T?o m?t Systems Manager Automation runbook d? ch?y l?nh kh?i d?ng l?i ?ng d?ng trên các EC2 instance.
• T?o m?t Amazon EventBridge rule ph?n ?ng khi CloudWatch alarm chuy?n sang tr?ng thái ALARM.
• Ð?t Automation runbook làm target c?a EventBridge rule.

1. Log c?a ?ng d?ng du?c ghi vào CloudWatch Logs.
2. CloudWatch alarm phát hi?n nhi?u l?i liên quan d?n vi?c restart.
3. Alarm chuy?n sang tr?ng thái ALARM.
4. EventBridge nh?n s? ki?n thay d?i tr?ng thái này.
5. EventBridge g?i Systems Manager Automation runbook.
6. Runbook restart ?ng d?ng trên các EC2 instance, không restart c? instance.

• A: SNS không tr?c ti?p g?i Systems Manager Automation runbook nhu m?t target native.
• B: Lambda có th? th?c hi?n vi?c restart, nhung ph?i t? x? lý vi?c xác d?nh instance và ch?y l?nh t? xa.
• C: Lambda ch? làm trung gian d? g?i runbook, không c?n thi?t vì EventBridge có th? g?i runbook tr?c ti?p.

• Suspended an operator who correctly refused to use unsafe equipment.
• Rewarded another operator for using the equipment despite the broken safety guard.

• A — Management is not particularly concerned with managing risks.

• B — Employees will perceive that management does not care about health and safety risks.

• C — This factory’s safety record is likely to be poor.

1. Product + ProductSubCategory: Inner join

1. Result + ProductCategory: Left outer join