Free MKT-101 Exam Braindumps
Build and Analyze Customer Journeys using Marketing Cloud Questions 46–50 (page: 11)

Updated On: 10-Feb-2026

A marketer needs to send emails to all 20 members of the creative team for proofing as a part of an email campaign.
Which Preview $ Test Content Personalization option should be used?

  1. Based on Recipient test Data Extension
  2. Based on Subscriber Preview List or Data Extension
  3. Based on Preview

Answer(s): A



Northern Trail outfitter wants to use an AI-based approach to target subscribers who are not receiving too many emails but are engaging constantly with the emails sent to them.
Which feature should help achieve this?

  1. Einstein Messaging Insight
  2. Einstein Engagement Scoring
  3. Einstein Engagement Frequency

Answer(s): C



Leading up to various holidays seasons, Northern Trail Outfitters (NTO) plans to included special events and content in its emails. This content will change throughout the year.
What should NTO use to ensure the most up-to-date content is included in each email?

  1. Reference Content Block
  2. Dynamic Content Block
  3. Einstein Content Selection

Answer(s): C



Northern trail Outfitters' marketing department wants to review last year's holiday engagement to this year's engagement.
What should they use to access the historical engagement data?

  1. SQL activity using data views
  2. Audit Trail extract
  3. Tracking Data extract

Answer(s): C



A marketer wants to send emails to segments that are created from multiple data extensions on a daily basis. The daily sends kicks off a complex campaign with multiple messages in both Email and Mobile
Which action should they take to execute the campaign?

  1. Use Automation Studio query for segmentation and Journey Builder for Messaging and Flow.
  2. Use Automation Studio Filtering, Messaging, and wait activities.
  3. Use Journey Builder Recurring Entry Source, Messaging, and Flow Control Activities

Answer(s): A



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