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Adobe AD0-E327 Exam Questions
Adobe Campaign Classic Business Practitioner - Certified Expert (Page 4 )

Updated On: 16-Feb-2026
Page 2 of 11
PDF with 50 Questions

An Adobe Campaign business practitioner is working on a new product launch and wants to launch similar marketing campaigns over a period of 6 months targeting all the existing customers. The business practitioner has used the existing campaign template for the new campaign but certain jobs for the campaigns, like control groups, approvals, and seed address, are not seen in the template.

Where can the practitioner find the correct settings in the template to resolve this issue?

  1. Control Population Option in Advanced campaign settings
  2. Configuration Option in Advanced campaign settings
  3. Job Execution Option in Advanced campaign settings

Answer(s): A

Explanation:

According to the Adobe Campaign Classic Business Practitioner Exam Guide, one of the tasks that you should be able to perform as an Adobe Campaign Business Practitioner is to determine the correct campaign template.

Based on my web searches, I found that seed addresses are not managed via standard profiles and targets, but in a dedicated node of the Adobe Campaign hierarchy. Therefore, they are not part of the campaign template settings.

Similarly, approvals are not part of the campaign template settings either. They are managed by
creating a workflow activity that requires approval before sending a message.

However, control groups are part of the campaign template settings. They can be configured in the Control population option in Advanced campaign settings.



An Adobe Campaign business practitioner has been given the following form and needs to make changes.

<form name="book" namespace="cus" type="contentForm">
<input xpath="@name"/>
<input xpath="@date"/>
<input xpath="@language"/>
</form>

Which attribute does the practitioner need to change to fix the layout of the form?

  1. namespace="cus"
  2. xpath="@name"
  3. type="contentForm"

Answer(s): C

Explanation:

A web form is a set of fields that enables you to collect data from visitors on your website. You can define the layout of your web form by using templates (style sheets) that determine how the form will be displayed.

An input form is a type of content that lets you create and edit data in Adobe Campaign. You can use input forms to design messages, create workflows, manage lists, etc.

A contentForm is an attribute that specifies the type of input form used to edit an element4. For example, type="contentForm" means that the element can be edited using a content editor.



A business practitioner has been given a condition to create a link between two tables such that one primary key of the first table can be connected with multiple values over the primary key of the second table.

Which cardinality does the practitioner need to define in the first table while making a connection?

  1. n:1
  2. 1:n
  3. m:n

Answer(s): B

Explanation:

To create a link between two tables such that one primary key of the first table can be connected with multiple values over the primary key of the second table, the business practitioner needs to define the cardinality in the first table as 1:n.

The cardinality defines the relationship between the two tables. In this case, the first table has a primary key that can be connected with multiple values over the primary key of the second table. This is a one-to-many relationship, which is represented by the cardinality 1:n.



An Adobe Campaign business practitioner is extracting data using a "Data Extraction" activity of a workflow.

What step should be taken to filter the final result of the aggregate for customers who have ordered more than 10 times?

  1. Handle groupings (GROUP BY + HAVING)
  2. Handle groupings (COMBINE + DEDUPE)
  3. Handle groupings (UNION + SELECT)

Answer(s): A

Explanation:

A data extraction activity allows you to extract data from Adobe Campaign database and export it to a file1. You can select the data to be extracted, the file format, and the output location1.

The handle groupings option lets you group data by one or more criteria and apply aggregate functions such as count, sum, average, etc2. You can also filter the final result of the aggregate by using a having clause2.
the step that should be taken to filter the final result of the aggregate for customers who have ordered more than 10 times would be option A. Handle groupings (GROUP BY + HAVING) would allow you to group customers by their order count and filter those who have ordered more than 10 times.



What is a benefit of using the direct mail delivery step instead of a data extraction step?

  1. The delivery step allows for personalization
  2. The delivery step allows for a preview of the direct mail piece
  3. The delivery step sends the file to the configured vendor
  4. The delivery step logs data to contact history

Answer(s): A

Explanation:

The benefit of using the direct mail delivery step instead of a data extraction step is A. The delivery step allows for personalization.

The direct mail delivery step allows for personalization of the direct mail piece, which can increase the effectiveness of the campaign. The data extraction step does not allow for personalization.






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