QUESTION: 13

An Adobe Campaign business practitioner is getting the following error in a workflow built by someone whose access for campaign instance has been revoked.

Error from workflow:(Campaign jobs(operationMgt))

BAS-010003 Unable to complete operation in current status.
WKF-560044 Error while sending notification with delivery template 'notify supervisor'

Please refer to the delivery log ID 00000 for more information (object associated with the workflow task).

After analyzing the error, the practitioner understands that the xml of the workflow below needs to be updated:

process forecasted="0" login="xxxxx@xxxx.com" priority="0M processState="20" startState="07

What change is needed to remove the error?

Replace the login with an active operator "user id + email"
Replace the login with an active operator email
Replace the login with an active operator "user id + name'
Replace the login with an active operator name

Answer(s): A

Explanation:

Adobe Campaign allows you to create and edit workflows using a graphical interface or an XML editor. You can also view and modify the properties of a workflow, such as its name, label, description, priority and login2.

The login property of a workflow indicates the operator who created or scheduled the workflow. It is used for security and notification purposes. If the operator's access for the campaign instance has been revoked, then the workflow may fail or generate errors3.

To remove the error in your workflow, you need to replace the login property with an active operator's user ID and email address. The user ID and email address are separated by a colon (:) in the XML code. For example: login="1234:john.doe@example.com".

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QUESTION: 14

A business practitioner is creating three different activities:

1) Targeting a recipient with a specific email domain
2) Targeting recipients that are over 30 years old
3) Targeting deliveries with a delivery status equal to failed

The business practitioner attempts to combine the three results using the "Union" activity, and they receive the following error: "The document types of inbound events are incompatible (step 'Union').
Unable to perform the operation."

What is the cause for the error in the union activity?

Three different activities have a different number of rows and therefore cannot be combined together
Different types of the inbound transitions; email domain and delivery status are strings and age is a numerical value
The business practitioner forgot to configure the primary Union set of data in the activity
Inbound transitions containing populations with heterogeneous targeting dimensions

Answer(s): D

Explanation:

The error in the Union activity is caused by D. Inbound transitions containing populations with heterogeneous targeting dimensions1.

The Union activity is used to combine two or more populations. The inbound transitions must contain populations with the same targeting dimensions. In this case, the three different activities have different targeting dimensions, which are email domain, age, and delivery status. Therefore, the Union activity cannot combine the three results together2.

Reference:

https://experienceleague.adobe.com/docs/campaign-classic/using/automating-with- workflows/targeting-activities/union.html?lang=en

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QUESTION: 15

An insurance company wants to send an email delivery labeled "New Offers" to all the customers with Car and PackageA to inform them about new offers that they can purchase. After one week they want to send a follow-up to those that did not open the delivery.
How would the business practitioner achieve that?

Product (delivery/@product) = "Car" and
Package (delivery/package) = "PackageA" and
Label (delivery/@label) = "New Offers" and
Type (url/type) <> "Open"
Product (delivery/@product) = "Car" and
Package (delivery/package) = "PackageA" and
Label (delivery/@label) = "New Offers" and
Tracking Logs (trackingLog): do not exist
Product (delivery/@product) = "Car" and
Package (delivery/package) = "PackageA" and
Label (delivery/@label) = "New Offers" and
Tracking Logs (trackingLog): exist such as: "Not Open"
Product (delivery/@product) = "Car" and
Package (delivery/package) = "PackageA" and
Label (delivery/@label) = "New Offers" and
Type (url/type) = "Not Open*

Answer(s): B

Explanation:

Adobe Campaign allows you to create queries that filter recipients based on various criteria, such as their profile attributes, delivery properties and tracking logs. You can use queries to segment your audience and target specific groups of recipients for your campaigns2.

To achieve the requirement of sending a follow-up email delivery to those customers who did not open the previous delivery labeled "New Offers", you need to create a query that filters recipients based on their product, package, delivery label and tracking logs. You need to use the Tracking Logs (trackingLog) dimension and check if it does not exist for each recipient. This means that there is no tracking information for opening or clicking on links in the previous delivery3.

Reference:

https://experienceleague.adobe.com/docs/campaign-classic/using/sending-messages/tracking- messages/accessing-the-tracking-logs.html?lang=en

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QUESTION: 16

A business practitioner needs to perform an A/B test, sending test variant A to 10% and test variant B to 10%, after a period of 2 hours. The campaign workflow should automatically assess the higher- performing delivery based on the best open and clickthrough ratio and deploy the winning variant to the remaining 80% of the target recipient population.

What is the most appropriate delivery indicator to use to ensure the winning delivery is selected?

indicators/@recipientClickRatio
indicators/@amount
indicators/@estimatedRecipientOpenRatio

Answer(s): C

Explanation:

The most appropriate delivery indicator to use to ensure the winning delivery is selected is C. indicators/@estimatedRecipientOpenRatio1.

The campaign workflow should automatically assess the higher-performing delivery based on the best open and clickthrough ratio and deploy the winning variant to the remaining 80% of the target recipient population. The most appropriate delivery indicator to use to ensure the winning delivery is selected is the estimated recipient open ratio. This is because the open ratio is a measure of the number of recipients who opened the email divided by the number of emails delivered. The higher the open ratio, the more effective the email campaign2.

Reference:

https://getcircuit.com/teams/blog/delivery-performance-kpi

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Free AD0-E327 Exam Braindumps (page: 5)

QUESTION: 13

Explanation:

QUESTION: 14

Explanation:

Reference:

QUESTION: 15

Explanation:

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QUESTION: 16

Explanation:

Reference:

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