Free Google Adword Display Advertising Advanced Exam Braindumps
Google Adword Display Advertising Advanced Questions 71–75 (page: 16)

Updated On: 10-Feb-2026

Bob is reviewing his Google AdWords for the Google Content Network, which has been running for the past sixty days. Bob is interested in the view-through conversion tracking.
What is view through conversion tracking?

  1. It's the conversion rate for ads in the Google Content Network.
  2. It's the cost of conversions that have happened after a user saw Bob's ad online.
  3. It's the number of conversions that have happened from a video ad.
  4. It's the number of conversions that have happened after a user saw, but didn't click, Bob's ad.

Answer(s): D



Jenny has created a masthead ad that allows users to click for a .swf video animation. YouTube, after reviewing her ad and .swf video has rejected the animation because the frames per second exceeds their requirements for the .swf video.
What is the maximum frames per second YouTube allows for .swf animations that are launched through the masthead ad?

  1. 60 frames per second
  2. 30 frames per second
  3. 24 frames per second
  4. 45 frames per second

Answer(s): C



Google makes many recommendations for Google AdWords users for direct response campaigns. One of the recommendations Google makes is to implement cost-per-click bidding so that you only pay when people click your ad.
What other reason is valid for using the cost-per-click bidding?

  1. If you are creating a display ad, you must use cost-per-click bidding.
  2. If you want to use the Conversion Optimizer tool, you must use cost-per-click bidding.
  3. If you want to be included in Google Content Network, you must use cost-per-click bidding.
  4. If you want to include video overlays ads, you must use cost-per-click bidding.

Answer(s): B



Google wants to make certain that Google Content Network consultants understand where people are spending their time online. Google has identified four categories where people spend their time online.
Which of the following statements ranks Internet usage for web users from smallest to largest percentage of time online according to Google?

  1. Content sites, communication sites, commerce sites, search sites
  2. Search sites, commerce sites, content sites, communication sites
  3. Communication sites, content sites, commerce sites, search sites
  4. Commerce sites, content sites, communication sites, search sites

Answer(s): A



Jeffrey has an online store that caters to collectors of antique pins based on comic book characters. His audience is small, but dedicated. If you were advising Jeffrey about his online advertising sales, which of the following would be the best strategy considering Jeffrey's audience?

  1. Use the Google Content Network for niche placements.
  2. Use Google AdWords with hundreds of comic-book based keywords.
  3. Use the Google Content Network with automatic placements based on hundreds of comic-book based keywords.
  4. Use Google AdWords for search marketing.

Answer(s): A



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