Free Google Adword Reporting and Analysis Exam Braindumps (page: 16)

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You are a Google AdWords consultant to a company that sells sun glasses online. You're helping them develop their keyword list and the client is confused as you've crossed off some of their keywords. Which of the following keywords is not the same as 'sun glasses' and should be included in the keyword list?

  1. Sunglasses
  2. Sun glasses
  3. Sun Glasses
  4. Sun-glasses

Answer(s): A



Jeff is reviewing his Google Analytics performance as seen in the figure below. If Jeff wants to create a chart that depicts new visitors only, what steps would he follow?

  1. From the Pageviews drop-down menu, he would choose New Visitors and click Apply.
  2. From the Advanced Segments drop-down menu, he would choose New Visitors and click Ap ply.
  3. From the Overview fly-out menu, he would choose New Visitors and click Apply.
  4. From the chart's drop-down menu, he would choose New Visitors and click Apply.

Answer(s): B



You are a Google AdWords consultant for a new client that's having some trouble understanding how Google AdWords works. The client is confused on bidding and budgeting. What is the difference between a bid and budget?

  1. A daily budget determines the maximum amount a client will pay for people to click their ad. A bid determines ad position on the page.
  2. A daily budget determines how often the client's ads can be shown throughout the day. A bid determines ad position on the page.
  3. A daily budget determines ad position on the page. Bids determine how often the client's ads can be shown.
  4. A daily budget determines how often the client's ads can be shown throughout the day. A bid determines how much the client will pay for impressions.

Answer(s): B



Eddie is reviewing his Google AdWords performance. His ad does show in Google Search, Search Partners, and in the Google Content Network. Eddie would like to see how his ad is performing in the different advertising venues. How can Eddie access the statistics for each venue

  1. Eddie should click the Campaigns tab to see statistics related to each Google Search and the Google Content Network.
  2. Eddie should click the Keywords tab to see statistics related to each Google Search and the Google Content Network.
  3. Eddie should click the Audiences tab to see statistics related to each Google Search and the Google Content Network.
  4. Eddie should click the Networks tab to see statistics related to each Google Search and the Google Content Network.

Answer(s): D






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