QUESTION: 69

You are a consultant for several clients and you manage their Google AdWords campaigns. You're using the AdWords Editor to manage these campaigns. One of your clients has provided you with 110 new keywords for their Google AdWords campaign. Using the Google AdWords Editor, how can you add these new keywords?

Google AdWords will allow you to make this change through the Add/Update Multiple Keywords tool under Make Multiple Changes on the Keywords tab.
Google AdWords will allow you to make this change through the Add/Update Multiple Keywords tool under Make Multiple Changes on the Settings tab.
Google AdWords Editor will only allow upto 100 changes to the keywords at a time. You'll need to add 100 keywords, upload the changes, and then add the remaining 10 keywords through the Keywords tab in the Editor.
Google AdWords Editor doesn't allow you to add keywords offline. The keywords must be added through the My Client Center.

Answer(s): A

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QUESTION: 70

Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?

The company will pay for each click to watch the video, as long as the person watches the video in its entirety.
The company will pay for each click on the video that leads a user to the destination websit e.
The company will pay for each click to watch the video.
The company will pay for each click on the video's stop button, as video ads are being playing automatically.

Answer(s): B

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QUESTION: 71

The company will pay for each click to watch the video, as long as the person watches the video in its entirety.
The company will pay for each click on the video that leads a user to the destination websit e.
The company will pay for each click to watch the video.
The company will pay for each click on the video's stop button, as video ads are being playing automatically.

Answer(s): B

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QUESTION: 72

You have created several campaigns with Google AdWords for your clients. You are using the Manager Defined Spend for your budgets in Google AdWords. When you create a new start date for a budget, what requirement does Google have in regard to the new budget and existing budgets that you manage?

Managed account budgets cannot exceed $100 per day.
Managed account budgets can't start and end on the same day for more than three managed accounts.
Start dates for new budgets can't overlap with other budgets that may already be set up for the managed account.
Managed account budgets must be approved by two parties before the ad will begin display.

Answer(s): C

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