QUESTION: 109 Exam Topic: Configure measures and segments Questions

You are a Customer Data Platform Specialist. Your company implemented audience insights as their Customer Data Platform.
While discussing the AI possibilities of audience insights with a campaign manager, you mention that the solution can suggest segments based on the activities of a profile. The campaign manager asks you to run a suggestion based on the sales order lines that are available in audience insights.
Which three factors will affect the segment suggestions? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.

The specific activity relationship path(s).
The number of days since the last order line
The credit card or any specific attributes recorded at the order line
The number of order lines
The value of the order line

Answer(s): B,D,E

Reference:

https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/suggested-segments-activity

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QUESTION: 110 Exam Topic: Configure measures and segments Questions

You are a Customer Data Platform Specialist. You completed unification and are looking to create relevant segments for your business. You want to identify insights on fields that overlap between segments. Which statement is correct about using segment overlap?

Audience insights will recommend which fields may be the most insightful to use for segment overlap analysis.
You can select up to three fields to analyze for overlap analysis when you create a new segment overlap.
Audience insights will automatically select the fields for overlap analysis when you create a new segment overlap.
You can select one or more fields to analyze for overlap analysis when you create a new segment overlap.

Answer(s): D

Reference:

https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/segment-insights

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QUESTION: 111 Exam Topic: Configure measures and segments Questions

You are a Customer Data Platform Specialist. You created several customer segments. You want to identify differences between the segments that you created. Which two statements are correct about using segment differentiations? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

The higher the difference score, the more the attributes differ between the two segments.
You can compare a segment with the rest of your unified profiles or with another segment.
You can only compare one segment with another segment.
The lower the difference score, the more the attributes differ between the two segments.

Answer(s): A,B

Reference:

https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/segment-insights

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QUESTION: 112 Exam Topic: Configure measures and segments Questions

Marketing creates a segment that they want to use as a control group for testing a new content strategy.

You need to make sure that the segment remains the same during automatic refreshes to avoid the addition of new customers.

What do you do?

Choose to deactivate the segment.
Convert the segment to a Static segment.
Remove the segment from the refresh schedule.
Remove all the rules from the segment after the initial refresh.

Answer(s): B

Explanation:

Manage existing segments
Make static or Make dynamic the segment type. Static segments must be refreshed manually. Dynamic segments are automatically refreshed during system refreshes.

Reference:

https://learn.microsoft.com/en-us/dynamics365/customer-insights/segments?tabs=b2c

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QUESTION: 109 Exam Topic: Configure measures and segments Questions

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QUESTION: 110 Exam Topic: Configure measures and segments Questions

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QUESTION: 111 Exam Topic: Configure measures and segments Questions

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QUESTION: 112 Exam Topic: Configure measures and segments Questions

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