Overview of the Manage and Merchandise a B2C Commerce Cloud Store - Extended Exam
The CCM-101 certification validates the proficiency of B2C Commerce Administrators and Merchandisers in orchestrating storefront operations within the Salesforce B2C Commerce platform. Candidates demonstrate technical competency configuring Business Manager settings, managing site catalogs, and executing content slot definitions for dynamic merchandising. The exam requires mastery of price books, promotions, search index configurations, and sorting rules to optimize conversion metrics. Practitioners must architect robust customer-facing experiences by managing URL redirects, SEO metadata, and A/B testing frameworks. Furthermore, successful examinees must exhibit operational expertise in handling storefront inventory, multi-site localization strategies, and merchant-side diagnostic tools to ensure peak transactional performance across global digital channels.