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Free Marketing-Cloud-Personalization Exam Braindumps (page: 9)

Page 8 of 23
PDF with 121 Questions

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

  1. Use a segment to setup a filter, then use the filter in campaign statistics
  2. Use a segment to set a global goal
  3. Use a segment to specify certain actions, which can be set as the goal for a campaign
  4. Use engagement compare functionality to see the differences in key metrics and behaviours

Answer(s): A



A brand is testing three campaigns, each one with a control experience.
Which segment type can the brand setup to make sure the same group always gets the control experience?

  1. Third party segment
  2. Control group segment
  3. A/B test segment
  4. Location-based segment

Answer(s): B



How often is the Event Stream report refreshed?

  1. Every Day
  2. Every 15 Seconds
  3. Every 30 Minutes
  4. Every hour

Answer(s): A



When should you define goals and filters?

  1. After launching a campaign that you want to measure against a goal or filter
  2. Over time, when you have something new you want to meausure
  3. When you are reviewing campaign statistics for a published campaign
  4. Before launching a campaign that you want to measure against a goal or filter

Answer(s): C






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