Free MCE Exam Braindumps
Marketo Certified Expert Questions 69–73 (page: 6)

Updated On: 1-Feb-2026

An engagement program has a group of leads that a marketer no longer wants to send emails. Removing leads from the program also causes which data to be removed?

  1. Email performance
  2. Changes to the engagement program cadence
  3. Lead score
  4. Contribution to the engagement score

Answer(s): B



If you want to view a list of companies of the people who have visited your website during a certain time period, which report should you create?

  1. Web Page Activity Report
  2. Company Web Activity Report
  3. Landing Page Performance Report
  4. Company Performance Report

Answer(s): B


Reference:

https://docs.marketo.com/display/public/DOCS/Company+Web+Activity+Report



Given the following message to the sales team:
"John Smith filled out form "Chicago Tradeshow" on October 11, 2013" Which three types of tokens are most efficient to create this message on an alert? (Choose three.)

  1. System token
  2. Trigger token
  3. Company token
  4. Email script token
  5. Member token
  6. Lead token

Answer(s): B,E,F



A marketer wants the country field values in a database to be standardized.
What can a marketer do to achieve this?

  1. Use a Smart Campaign to update non-standard values
  2. Create a new custom field
  3. Assign a default value to all new leads
  4. Create static lists for each country

Answer(s): A


Reference:

https://nation.marketo.com/t5/Product-Discussions/Country-and-State-Standardization/m-p/51842



By using tokens in an email, a marketer wants to make an email more relevant to a list of 253 recipients from different organizations.
What is an incorrect use of tokens in this situation?

  1. Lead token for a Custom Field value
  2. System token for the Unsubscribe Link
  3. My token for a lead's Company Name
  4. System token for the Web View Link

Answer(s): B



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