Free MB-260 Exam Braindumps (page: 18)

Page 18 of 40

Your company implemented Microsoft Dynamics 365 Customer Insights and Dynamics 365 Marketing. One of the data sources is the behavioral data from Dynamics 365 Marketing.

You are reviewing the segment requirements with the marketing team. The marketing team wants the segments to exclude people who already received a commercial email in the last seven days. The marketing team creates segments in Dynamics 365 Customer Insights and Dynamics 365 Marketing.

You need to ensure the exclusion list stays up-to-date.

Which option is the fastest way to fulfill the requirement?

  1. Create single dynamic segments in Dynamics 365 Customer Insights and Dynamics 365 Marketing of customers who received a commercial email in the last seven days. Users can add an except rule with contacts from that segment in other individual segments.
  2. Create Dynamics 365 Customer Insights and Dynamics 365 Marketing segment templates that include the rule of contacts that received a commercial email in the last seven days.
  3. Create a single static segment in Dynamics 365 Customer Insights of customers who received a commercial email in the last seven days. Make sure the segment is exported to Dynamics 365 Marketing. Users can add an except rule with contacts from that segment in other individual segments.
  4. Create a Dynamics 365 Customer Insights quick segment that includes the rule of contacts that received a commercial email in the last seven days. Make sure the quick segment is exported to Dynamics 365 Marketing.

Answer(s): C

Explanation:

Create complex segments with segment builder
Define complex filters around the unified customer or unified contact and its related entities. Each segment, after processing, creates a set of customer or contact records that you can export and take action on.

Create a new rule and set the conditions
Select one of the set operators: Union, Intersect, or Except.
* Union unites the two groups.
* Intersect overlaps the two groups. Only data that is common to both groups remains in the unified group.
* Except combines the two groups. Only data in group A that is not common to data in group B is kept.


Reference:

https://learn.microsoft.com/en-us/dynamics365/customer-insights/segment-builder#create-a-new-segment



Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.

After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.

You configure and run the profile unification process merge step.

One of the merged attributes includes a field you need to remove from the unified profile.

Solution: Create a cluster for the merged attribute without the field you need to remove. Select Save and Run to process the changes.

Does this solution meet the goal?

  1. Yes
  2. No

Answer(s): B

Explanation:

Instead use solution: Highlight the field and select the Exclude icon. Select Save and Run to process the changes.

Note: Exclude fields
Exclude a merged or separate field from the unified customer profile. If the field is used in other processes, for example in a segment, remove it from these processes before excluding it from the customer profile.

1. Select a field and choose Exclude.
2. Confirm the exclusion.

To see the list of all excluded fields, select Excluded fields. If necessary, you can readd the excluded field.

Note: Unify customer fields
In this step of the unification process, choose and exclude attributes to merge within your unified profile entity. For example, if three entities had email data, you may want to keep all three separate email fields or merge them into a single email field for the unified profile. Some attributes are automatically combined by the system. You can create stable and unique customer IDs. For individual customers, you can group related profiles into a cluster.



Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.

After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.

You configure and run the profile unification process merge step.

One of the merged attributes includes a field you need to remove from the unified profile.

Solution: Highlight the field and select the Exclude icon. Select Save and Run to process the changes.

Does this solution meet the goal?

  1. Yes
  2. No

Answer(s): A

Explanation:

Exclude fields
Exclude a merged or separate field from the unified customer profile. If the field is used in other processes, for example in a segment, remove it from these processes before excluding it from the customer profile.

1. Select a field and choose Exclude.

2. Confirm the exclusion.

To see the list of all excluded fields, select Excluded fields. If necessary, you can read the excluded field.

Note: Unify customer fields
In this step of the unification process, choose and exclude attributes to merge within your unified profile entity. For example, if three entities had email data, you may want to keep all three separate email fields or merge them into a single email field for the unified profile. Some attributes are automatically combined by the system. You can create stable and unique customer IDs. For individual customers, you can group related profiles into a cluster.



Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.

After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.

You configure and run the profile unification process merge step.

One of the merged attributes includes a field you need to remove from the unified profile.

Solution: Open the map configuration screen, deselect the field for mapping, and re-run the match.

Does this solution meet the goal?

  1. Yes
  2. No

Answer(s): B

Explanation:

Instead use solution: Highlight the field and select the Exclude icon. Select Save and Run to process the changes.

Note: Exclude fields
Exclude a merged or separate field from the unified customer profile. If the field is used in other processes, for example in a segment, remove it from these processes before excluding it from the customer profile.

1. Select a field and choose Exclude.
2. Confirm the exclusion.

To see the list of all excluded fields, select Excluded fields. If necessary, you can readd the excluded field.

Note: Unify customer fields
In this step of the unification process, choose and exclude attributes to merge within your unified profile entity. For example, if three entities had email data, you may want to keep all three separate email fields or merge them into a single email field for the unified profile. Some attributes are automatically combined by the system. You can create stable and unique customer IDs. For individual customers, you can group related profiles into a cluster.


Reference:

https://learn.microsoft.com/en-us/dynamics365/customer-insights/merge-entities



Page 18 of 40



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