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Salesforce PARDOT-CONSULTANT Exam Questions
Pardot Consultant (Page 3 )

Updated On: 21-Feb-2026
Page 3 of 48
PDF with 233 Questions

LenoxSoft has two Pardot accounts: Account A and Account B. Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.
What action should they take to successfully complete the migration?

  1. Include prospect activity history from Account B in their prospect import if they want to retain it.
  2. Get a brand new Pardot org and migrate both Account A and Account B into it.
  3. Export existing custom field mappings to import desired fields into Account A.
  4. Manually rebuild any automations built in Account B in Account A

Answer(s): D



What is required when sending a pardot email from an assign user?

  1. There must also be a general or specific user as a sender
  2. The assigned user must be connected through user sync
  3. The email must also contain assigned user merge fields.
  4. All prospect on the recipient list must be assigned to a user

Answer(s): A



Why should a company assign prospects in Pardot via Salesforce active assignment rules instead of using other Pardot assignment actions?

  1. The ability to allow Salesforce to overwrite an assigned user in Pardot
  2. The ability to use existing complex Salesforce lead routing processes
  3. The ability to assign prospects via automation instead of manually
  4. The ability to assign prospects based on specific criteria being met

Answer(s): D



While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Pardot administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.
What next steps should decrease the transition time?

  1. Offer more conversion points for visitors such as Pardot forms and landing pages.
  2. Refine scoring and grading models to only give the Sales team the most qualified leads.
  3. Improve lead qualification efficiency by using automation rules to pass leads over to Sales.
  4. Create lead nurturing programs to help the Sales team nurture leads until their deals close.

Answer(s): B



A pardot administrator wants to develop a better lead qualification strategy. The sales team only wants to reach out to C-level executives in the software industry and needs a way to determine how to prioritize those leads.
How should this goal be achieved in Pardot?

  1. Create a dynamic list based on job title and industry and send to the sales team to filter and prioritize.
  2. Run an automation rule to grade based on job title and industry and have users filter Salesforce lead views by grade.
  3. Use an automation rule to notify the assigned user when leads with certain job titles and industries submit forms.
  4. It Adjust the default scoring rules based on job title and industry and have users filter Salesforce lead views by score.

Answer(s): B






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