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WGU Information-Technology-Management Exam Questions
WGU Information Technology Management QGC2 (Page 5 )

Updated On: 27-Feb-2026
Page 5 of 43
PDF with 210 Questions

A company no longer wants to sell one product to as many customers as possible. Now they want to sell one customer as many products as possible.
Which type of software gathers and analyzes customer information to tailor this marketing campaign?

  1. Distribution management (DM)
  2. Customer relationship management (CRM)
  3. Supply chain management (SCM)
  4. Operations management (OM)

Answer(s): B

Explanation:

Understanding the Scenario:

The company is shifting focus from mass marketing to personalized marketing, targeting individual customers with tailored offerings.

Role of CRM:

CRM systems gather and analyze customer data, including purchase history, preferences, and interactions, to personalize marketing strategies.

CRM tools help businesses cross-sell and upsell products effectively by understanding customer needs.

Why Other Options Are Incorrect:

Option A (DM): Distribution management focuses on the logistics of product delivery.

Option C (SCM): Supply chain management optimizes production and delivery, not marketing.

Option D (OM): Operations management focuses on internal processes rather than customer interactions.

"The Role of CRM in Modern Marketing" ­ Forrester

CRM Best Practices Guide ­ Salesforce



A company wants to create a shopping bot that will search several retailers' websites to find the best prices on products that it frequently orders.
Which type of software should the company use to create a shopping bot?

  1. Virtual reality
  2. Neural network
  3. Intelligent agent
  4. Fuzzy logic

Answer(s): C

Explanation:

Understanding Intelligent Agents:

Intelligent agents are software programs that perform tasks autonomously, such as searching for information, making recommendations, or automating repetitive actions.

They are designed to mimic human behavior in specific tasks.

Application in Shopping Bots:

A shopping bot uses intelligent agents to search multiple websites, compare prices, and find the best deals.

These bots automate the process of price comparison, saving time and effort for the company.

Why Other Options Are Incorrect:

Option A (Virtual reality): VR is immersive and does not search for online products.

Option B (Neural network): Neural networks are used for pattern recognition, not autonomous tasks like shopping.

Option D (Fuzzy logic): Fuzzy logic handles imprecision and is not designed for automating searches.

"Understanding Intelligent Agents in E-Commerce" ­ MIT Technology Review

AI and Intelligent Agents in Automation ­ IEEE Publications



Which type of software would a company use to view the physical world with computer-generated layers of information added to it?

  1. Expert systems
  2. Intelligent agent
  3. Neural network
  4. Augmented reality

Answer(s): D

Explanation:

Understanding Augmented Reality (AR):

AR overlays digital content onto the physical world, enhancing real-world environments with computer-generated information.

Examples include AR applications for navigation, product visualization, and immersive training.

Use Case in Organizations:

Companies use AR to provide enriched customer experiences, visualize complex data, and streamline operations.

For example, AR apps can show additional product details or simulate how a product fits into a real- world environment.

Why Other Options Are Incorrect:

Option A (Expert systems): Expert systems use rule-based logic to solve problems but do not overlay information on the real world.

Option B (Intelligent agent): Intelligent agents automate tasks and do not involve AR functionalities.

Option C (Neural network): Neural networks focus on data processing, not augmenting reality.

"Augmented Reality in Enterprise Applications" ­ Harvard Business Review

AR Standards and Applications ­ AR Association



Which basic business system serves operational level analysts in an organization?

  1. Optimization analysis system (OAS)
  2. Decision support system (DSS)
  3. Transaction processing system (TPS)
  4. Executive information system (EIS)

Answer(s): C

Explanation:

Definition of Transaction Processing System (TPS):

A TPS handles the day-to-day business transactions of an organization, such as sales, payroll, order processing, and inventory tracking.

It is designed for operational-level analysts who need to process large volumes of routine transactions efficiently.

Purpose of TPS:

Ensures the integrity and accuracy of business transactions.

Provides operational data required for other systems like Decision Support Systems (DSS) or Management Information Systems (MIS).

Incorrect Options Analysis:

A . Optimization Analysis System (OAS): Not a standard system type in IT management.

B . Decision Support System (DSS): Focuses on tactical and strategic decision-making.

D . Executive Information System (EIS): Caters to high-level executives, not operational-level analysts.

and Documents of Information Technology Management:

"Foundations of IT Systems" (McGraw-Hill Education).

ITIL Foundation Documentation (Axelos).



Which system provides a foundation for collaboration between departments, enabling people in different business areas to communicate?

  1. Enterprise resource planning (ERP)
  2. Supply chain management (SCM)
  3. Customer relationship management (CRM)
  4. Electronic data interchange (EDI)

Answer(s): A

Explanation:

Definition of ERP Systems:

ERP integrates core business processes across various departments, such as finance, HR, procurement, and production.

It creates a centralized communication platform for cross-departmental collaboration and seamless data sharing.

Purpose of ERP:

Ensures real-time data visibility across the organization.

Promotes collaboration by eliminating data silos and enabling efficient workflows.

Incorrect Options Analysis:

B . Supply Chain Management (SCM): Focuses on logistics and supply chain optimization, not general collaboration.

C . Customer Relationship Management (CRM): Concentrates on customer interactions.

D . Electronic Data Interchange (EDI): Facilitates data sharing with external partners, not internal collaboration.

and Documents of Information Technology Management:

"ERP Integration Best Practices" (Gartner).

ITIL Service Design: ERP Modules Overview (Axelos).






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