QUESTION: 53

_____________ uses a variety of statistical analysis tools to uncover previously unknown patterns in the data or relationships among variables.

Data mining
Data analysis
Data analytics
Data interpretation
Data journaling

Answer(s): A

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The customers at Marielle's coffee shop want to grab a quick cup of coffee before boarding the commuter train into the city. The sign in the window promises ""Quick, In-and-Out Service, "" and usually Marielle's keeps that promise. But one morning, customers were frustrated when the staff behind the counter was more interested in gossiping about their social lives than in waiting on customers. Marielle's shop is suffering from a _____________.

knowledge gap.
standards gap.
social expectations gap.
delivery gap.
communications gap.

Answer(s): D

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QUESTION: 55

In conducting a SWOT analysis, Blue Sun Corp. notes that its production process is much more advanced than those of competitors. This will be considered one of the company's _____________ in the SWOT analysis.

weaknesses
opportunities
strengths
threats
selling points

Answer(s): C

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QUESTION: 56

A sustainable competitive advantage for a firm refers to:

an advantage that a firm possesses as a result of being first in a particular market.
an advantage that a firm possesses for a short period of time, till a competitor replicates it.
an advantage that is not easily copied and thus can be maintained over a long period of time.
an advantage companies possess by being already established in a market.
an advantage that a firm has as a result of its ability to produce goods at a lower cost than its competitors.

Answer(s): C

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Free AMA PCM Exam Questions (page: 15)

QUESTION: 53

QUESTION: 54

QUESTION: 55

QUESTION: 56

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