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Salesforce Certified-Strategy-Designer Exam
Salesforce Certified Strategy Designer (Page 6 )

Updated On: 1-Feb-2026
Page 5 of 26
PDF with 153 Questions

A strategy designer is seeing signals of success with a new product that is driving brand loyalty and decreasing consumers' environmental impact. How should a business case be built for continuing sustainable innovation through a view of a full product lifecycle?

  1. Purchase carbon offsets for energy used in manufacturing.
  2. Source cheaper, locally-grown raw materials.
  3. Extend customer journey maps to pre and post purchase.

Answer(s): C

Explanation:

A business case for sustainable innovation should demonstrate how the product creates value for both the company and the customers throughout its lifecycle, from pre-purchase to post-purchase. Extending customer journey maps to include these stages can help identify opportunities and challenges for enhancing the product experience and reducing environmental impact. Purchasing carbon offsets or sourcing cheaper materials may reduce some costs or emissions, but they do not address the full product lifecycle or the customer perspective.



The strategy designer at Cloud Kicks is using a How Might We statement to frame their design challenge.
What should they do to test their statement to ensure it successfully guides their design process?

  1. Use rapid ideation with project team
  2. Test the statement with end users.
  3. Launch an online survey

Answer(s): A

Explanation:

The best thing to do to test a How Might We statement to ensure it successfully guides the design process is to use rapid ideation with the project team, as this helps generate and evaluate multiple ideas that address the design challenge and reveal any gaps or assumptions in the statement. Testing the statement with end users or launching an online survey may not be effective or feasible ways to test a How Might We statement, as they are more suitable for testing solutions or gathering feedback.



A strategy designer is presenting their new service vision to an executive audience What should the designer include in the executive summary to meet the audience needs?

  1. A plan description including who needs to act and what they need to do
  2. A detailed report of the data that informed the new vision
  3. The different options explored in the process of designing this vision

Answer(s): A

Explanation:

The best thing to include in the executive summary when presenting a new service vision to an executive audience is a plan description including who needs to act and what they need to do, as this provides a clear and concise overview of the vision and its implementation. A detailed report of the data that informed the new vision or the different options explored in the process of designing this vision may not be relevant or interesting for an executive audience.



Cloud Kicks' design team learns of the desire for sustainable materials while co-creating personalization concepts with their West Coast influencers.
Which method should the team use improve feasibility of this concept direction?

  1. Create a functional prototype.
  2. Run a cost benefit analysis.
  3. Review and align with company V2MOM

Answer(s): B

Explanation:

The best method to improve feasibility of a concept direction that involves sustainable materials is to run a cost benefit analysis, which is a quantitative way of comparing the costs and benefits of different alternatives and finding the optimal solution. Creating a functional prototype or reviewing and aligning with company V2MOM may not address the feasibility issue directly.



Cloud Kicks (CK) designs innovative footwear for site athletes. Manufacturing the footwear is possible but expensive.
What should CK focus testing efforts on to determine whether to produce at scale?

  1. Novelty, privacy, and potential to go viral
  2. Competitive advantage, impact, and own ability
  3. Desirability, viability, and feasibility

Answer(s): C

Explanation:

The best focus for testing efforts to determine whether to produce a product at scale is desirability, viability, and feasibility, which are the three key dimensions of design thinking that evaluate whether a product is desirable for users, viable for business, and feasible for technology. Novelty, privacy, and potential to go viral or competitive advantage, impact, and own ability are not comprehensive enough to cover all aspects of design thinking.



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